11. Maryl Adler from S4Capital MediaMonks on Agency demystifying Marketing Procurement

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The Marketing Procurement Podcast

MAGID SOUHAMI

15 episodes

8 months ago

How “empathy” can enhance Marketing Procurement? This episode sheds valuable insights thanks to Christine’s multifaceted background on Procurement, Agency and Consulting sides. Rate (5 stars) on Apple Podcasts, Review & Subscribe. Feel free to invite others to join our Marketing Procurement Community. Take care of yourself and take care of each other. MAGID SOUHAMI LINKEDIN - https://www.linkedin.com/in/magid-souhami/ CHRISTINE A. MOORE LINKEDIN - http://linkedin.com/in/kristin-a...

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Marketing

Business,

Management

11. Maryl Adler from S4Capital MediaMonks on Agency demystifying Marketing Procurement

The Marketing Procurement Podcast

31 minutes

4 years ago

11. Maryl Adler from S4Capital MediaMonks on Agency demystifying Marketing Procurement

What an “agency” would suggest to Marketing Procurement to do differently? How can we continue improving mutual understanding? What are the Dos & Don’t in terms of Agency relationship management? This episode explores the crucial and complex topic of relationship management between Agencies and Marketing Procurement. “An Agency is not a factory” quote Maryl. It’s an organization providing a service on behalf of another business. There are various type of agencies which span f...