What if you could double your enquiries, triple your conversions, and make your phone ring more — all without changing your prices or spending more on ads?
In this episode, we break down the exact formula behind creating offers so powerful, so valuable, and so low-risk that your ideal customer would feel stupid saying no.
Using frameworks made famous by Sabri Suby (Sell Like Crazy) and Alex Hormozi ($100M Offers), we show you how to ethically engineer desire and remove objections — even in a crowded or price-sensitive market.
Here’s what you’ll learn:
🎯 The psychology behind what makes an “irresistible” offer
🔥 How to use Hormozi’s Value Equation to boost perceived value and reduce friction
🧲 Why most local businesses are actually repelling customers with vague offers — and how to fix it in one sentence
💸 How to build urgency and scarcity without sounding like a scam
🧠 Real-world examples of high-converting offers in industries like trades, beauty, education, fitness, and more
Whether you’re a plumber, dentist, gym owner, or agency — this episode gives you the step-by-step method to create offers that convert like crazy.
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