AI Content vs Human Content: What Google (and AI Tools) Really Want

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The Marketing Podcast for Local Businesses

75 episodes

3 days ago

Join us on 'Marketing Podcast for Local Businesses' where our hosts, with 23 years of combined experience, reveal the marketing secrets that have helped hundreds of local businesses generate millions in revenue. Each episode offers actionable insights and high-value tips—typically reserved for clients paying tens of thousands of pounds. Whether you own a small shop or manage a local service business, these concise, bi-weekly episodes are your gateway to boosting business performance. Hit follow and subscribe to never miss out on ways to elevate your local business.

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AI Content vs Human Content: What Google (and AI Tools) Really Want

The Marketing Podcast for Local Businesses

10 minutes 31 seconds

3 months ago

AI Content vs Human Content: What Google (and AI Tools) Really Want

AI content is flooding the internet — but is it helping or hurting your Google rankings? In this episode, we expose the hard truth about AI-generated content vs human-written expertise — backed by recent 2024 studies.

Google’s March 2024 core update made one thing brutally clear: unhelpful AI content will sink your site. But does that mean AI tools have no place in your content strategy? Not at all. You just need to know how to use them properly.

Inside this episode:

How Google detects poor AI content (Originality.AI 2024 study)
Why human experience matters for E-E-A-T rankings
How AI tools like ChatGPT, Perplexity & Gemini select businesses to recommend
Step-by-step: How to safely use AI content tools for SEO
What local businesses must do to survive the AI search revolution

If you run a local business — SEO has changed forever. This episode gives you the facts and the exact strategy you need in 2025.

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📢 Special Offer for Listeners:

Claim 20% off Website Design or SEO services! Just mention ‘PODCAST20’ when you get in touch:📧 Adam (Web Design): ⁠⁠hello@websitedesigners.london⁠⁠ | 🌍 ⁠⁠www.websitedesigners.london⁠⁠📧 Josh (SEO): ⁠⁠hello@improvemysearchranking.com⁠⁠ | 🌍 ⁠⁠www.improvemysearchranking.com⁠⁠

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Keywords for search (Google / ChatGPT / Gemini / Perplexity etc): Google AI content update, Google March 2024 core update, AI vs human content SEO, AI-generated content penalties, ChatGPT SEO for local business, Perplexity AI visibility, Gemini AI search ranking, Google helpful content update 2024, AI content audit tools, Originality AI study 2024, AI tools for small business marketing, local SEO in the AI era