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The Marketing Brief
Becca Grieb
26 episodes
3 days ago
The Marketing Brief is a podcast for business leaders, marketing experts, and entrepreneurs wearing many hats (small biz owners, we see you). Hosted by Becca Grieb, award-winning digital marketing and communications pro, episodes will be published weekly on Thursdays. Each episode will feature a conversation and case study with a business bad-ass. We’ll dive into the challenges, successes, marketing tools and tactics that helped to achieve success within their business strategy. The goal? To bring proven, real-life marketing solutions to you for immediate implementation into your day-to-day processes and strategies.
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Marketing
Business
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All content for The Marketing Brief is the property of Becca Grieb and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Marketing Brief is a podcast for business leaders, marketing experts, and entrepreneurs wearing many hats (small biz owners, we see you). Hosted by Becca Grieb, award-winning digital marketing and communications pro, episodes will be published weekly on Thursdays. Each episode will feature a conversation and case study with a business bad-ass. We’ll dive into the challenges, successes, marketing tools and tactics that helped to achieve success within their business strategy. The goal? To bring proven, real-life marketing solutions to you for immediate implementation into your day-to-day processes and strategies.
Show more...
Marketing
Business
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How to Pivot Your Signature Event Strategy
The Marketing Brief
53 minutes 33 seconds
4 years ago
How to Pivot Your Signature Event Strategy

In episode 13 we are revisiting events with Megan Gallinger, Events Lead at Communitech. Megan is bringing a fresh perspective on corporate event marketing - everything from what goes into these events, to how the pandemic has shifted these strategies. Megan brings a wealth of knowledge and experience to today’s episode, having worked for Communitech - an organization supporting the entire “Community of Tech” in Canada. Communitech plans and hosts several large events throughout the year and Megan and her team play a key role in the execution of these events. You can learn more about Communitech on Instagram @communitech and connect directly with Megan on LinkedI

The Marketing Brief
The Marketing Brief is a podcast for business leaders, marketing experts, and entrepreneurs wearing many hats (small biz owners, we see you). Hosted by Becca Grieb, award-winning digital marketing and communications pro, episodes will be published weekly on Thursdays. Each episode will feature a conversation and case study with a business bad-ass. We’ll dive into the challenges, successes, marketing tools and tactics that helped to achieve success within their business strategy. The goal? To bring proven, real-life marketing solutions to you for immediate implementation into your day-to-day processes and strategies.