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The Marketing Brief
Becca Grieb
26 episodes
3 days ago
The Marketing Brief is a podcast for business leaders, marketing experts, and entrepreneurs wearing many hats (small biz owners, we see you). Hosted by Becca Grieb, award-winning digital marketing and communications pro, episodes will be published weekly on Thursdays. Each episode will feature a conversation and case study with a business bad-ass. We’ll dive into the challenges, successes, marketing tools and tactics that helped to achieve success within their business strategy. The goal? To bring proven, real-life marketing solutions to you for immediate implementation into your day-to-day processes and strategies.
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Marketing
Business
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All content for The Marketing Brief is the property of Becca Grieb and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Marketing Brief is a podcast for business leaders, marketing experts, and entrepreneurs wearing many hats (small biz owners, we see you). Hosted by Becca Grieb, award-winning digital marketing and communications pro, episodes will be published weekly on Thursdays. Each episode will feature a conversation and case study with a business bad-ass. We’ll dive into the challenges, successes, marketing tools and tactics that helped to achieve success within their business strategy. The goal? To bring proven, real-life marketing solutions to you for immediate implementation into your day-to-day processes and strategies.
Show more...
Marketing
Business
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Getting Started with SEO & Content Writing
The Marketing Brief
55 minutes 30 seconds
4 years ago
Getting Started with SEO & Content Writing

In episode 16 we are chatting with Jen Cote, SEO & Content Marketing Specialist at DOZR. Jen spends her days writing long and short-form content for a variety of mediums. Her goal is to create compelling content while enhancing the brand’s organic reach and ranking on Google. Today we’re covering topics like what is search engine optimization (SEO), how to identify blog topics to enhance a SEO strategy, the value in writing short and long form content, and how to drive value through a content marketing strategy. You can connect with Jen on LinkedIn.

The Marketing Brief
The Marketing Brief is a podcast for business leaders, marketing experts, and entrepreneurs wearing many hats (small biz owners, we see you). Hosted by Becca Grieb, award-winning digital marketing and communications pro, episodes will be published weekly on Thursdays. Each episode will feature a conversation and case study with a business bad-ass. We’ll dive into the challenges, successes, marketing tools and tactics that helped to achieve success within their business strategy. The goal? To bring proven, real-life marketing solutions to you for immediate implementation into your day-to-day processes and strategies.