let's talk money. content creation is one of the most time-consuming parts of social media & it requires the right people behind the camera to actually get results. in this episode, we’re breaking down how we price our content creation services, why we keep them separate from ig management, & when it might be time to hire help. we’ll also walk you through the prep, editing, & strategy that goes into our shoots, plus, who our content offers are designed for. whether you're building your own brand or hiring it out, this one's for you.

enjoy!

INSTAGRAM:
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS: relishstudios.co

WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE

get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

in this episode, we’re joined by lucy hutchins; personal stylist, content creator, & co-founder of moby thrift (aka the originators of the viral princess diana tee). we talk through her creative journey from styling to launching a vintage brand with her husband, and how she’s grown her personal brand in the 2024/2025 creator era.

lucy shares what inspired her to go all in on social, how commiting to posting community-focused content helped her find her niche, and what it’s actually looked like to grow when everyone says it’s “too late.” she also gives us the scoop on her paid close friends account; who it’s for, what she shares, and why it’s been a game changer for building community & consistent income. plus, the story of how one viral tiktok with her besties paid for a full mexico trip. enjoy!
INSTAGRAM:@lucybhutchins
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com
want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

if you’re sleeping on pinterest… wake up.
this episode is your reminder (or your sign) that pinterest isn’t just for recipes & wedding inspo - it’s one of the most powerful, underrated platforms for driving traffic, building brand visibility, & creating a content strategy that works for you.
whether you're a business owner, a content creator, or just someone who wants their dream life to live on more than just a mood board, this one’s for you.we’re breaking down the strategy, the search engine magic, & how to actually use it in a way that feels aligned. because pinterest might just be the quietest way to go viral. enjoy!
INSTAGRAM:
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS:relishstudios.co

WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

in this episode, we’re diving into how to spot marketing trends before they hit your feed & why the brands that lead the conversation are the ones tuned into culture, not just social media.
we’re talking about what it really means to forecast trends, how to read between the lines of what’s happening in the world, & how staying culturally curious can shape your most impactful campaigns.if you’ve ever wondered how some brands just get it, this one’s for you. enjoy!

INSTAGRAM:
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

what if your daily routines weren’t just habits, but portals?
in this episode, we’re talking about the power of everyday rituals — the ones that seem small but actually shape your next chapter. these moments are either keeping you where you are or quietly pulling you forward.this isn’t about optimizing. it’s about opening.get our full thoughts in the ep. enjoy

xxINSTAGRAM:
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS:relishstudios.co

WEBSITE: saucemediagroup.com
want your in-house agency for $19/mon? sign up for 

SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

ever feel like your brand messaging isn’t quite landing? you know what you do, but does your audience really get it? in this episode, i’m sitting down with candice shearman, founder of emerging cpg partners, to talk all about how to craft messaging that cuts through the noise & actually sticks.candice has spent her career helping challenger brands find their voice & scale their marketing efforts in a way that feels strategic, intentional, & high-impact. we’re breaking down how to figure out what makes your brand different, how to communicate that across all touchpoints, & how to make sure your message is doing the heavy lifting for you.if you’re an emerging brand or just feeling like your messaging could use a glow-up, this one’s for you. let’s get into it.

INSTAGRAM:
@candicegoesto
@emergingcpg
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

CONNECT WITH CANDICE: emergingcpg.com
BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

ever checked out a brand’s instagram before deciding to buy? you’re not alone. social media has become the new trust signal, & if your brand’s presence feels off, potential customers will move on—fast. in this episode, we’re diving into how buyers use social media to verify brands, what makes a brand feel credible (or sketchy), & how to optimize your social presence to build trust, attract customers, & convert skeptics into buyers.

enjoy!

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co

WEBSITE: saucemediagroup.com
want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

ever feel like your ideas are bigger than your skill set? that’s the creative gap—the space between what you can create right now & what you actually want to create. in this episode, we’re diving into how to close that gap, stay inspired through the process, & push through the frustration of not being where you want to be yet. because every creative goes through it—the key is learning how to bridge the distance.

enjoy! 

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

everyone’s talking about email & SMS marketing, but where do you even start? already have flows but feel like they could be doing more? this week, liz from nomadd marketing is here to spill all the secrets on leveling up your digital marketing game for 2025.

enjoy xx 

@lizkrupka
@nomaddmarketing

@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com
want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

over the past 2 years, we've learned what NOT to do when setting goals for the year. going into 2025, we knew we needed to mix it up. on this episode, we're sharing our new way of goal setting & what made us decide to change everything! 

enjoy xx 

@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

yes, we're so serious. we are taking instagram management clients again in 2025! what does this mean? why are we bringing this back? are you a good fit? we're answering it ALL on this episode! cheers to always evolving xx

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE

get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

ever wonder what makes a brand you love just hit? in this episode, sam & talia sit down with kes nielsen, founder of Braaand, to dive deep into what it means to create a brand with soul. kes shares her insights on how a brand’s identity goes far beyond visuals, touching on the emotional connections and values that make it truly resonate with people. with years of experience helping businesses build meaningful brands, kes explains how to cultivate authenticity & a deeper purpose behind your brand. her approach focuses on aligning a brand’s core message with its heart, proving that a brand is about much more than just aesthetics. 

enjoy!! 

INSTAGRAM:@kesianielsen_
@braaand.co
@saammwiches
@taliacosentino
@saucemediaagroup
@relishstudios

BOOK RELISH STUDIOS: relishstudios.co
WEBSITE: braaand.cosaucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

when you start getting that "stale" feeling in your business, it's time to do the "deep work".

we got the idea from an episode on The Skinny Confidential & it's been a game changer ever since.

simply put - we block out a half-day to talk through the health of the business. we discuss the state of internal SOPS, how to improve our current services, what services we believe our clients are missing & so on.

but most importantly, we realign on how we want to FEEL in the business.

are we EXCITED about the clients we're working with?

are we PROUD of what we're creating?

are we INSPIRED by our vision of the future of sauce?

are we getting out & having GENUINE experiences that promote creativity?

prioritizing the health of our team's creativity has become first & foremost in our company. when our team is run ragged, they can't create at their fullest potential... & it's honestly not fun anymore. we lose that creativity when we get stuck in formalities & the day-to-day.
tune in to hear how we structure our "deep work", what we've learned from our sessions & how to know if your sessions are working. 

enjoy! 

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE

get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

in this episode, we dive into the secrets behind successful business partnerships & why they can be key to building a thriving brand. we explore the types of content that today’s brands actually need to stand out and how to ensure that content is aligned with your audience’s expectations. We also break down smart strategies to maximize your content budget—whether you're a startup or an established brand, learn how to get the most out of your creative efforts without overspending. tune in for expert tips on forming meaningful collaborations and producing content that truly resonates. 

enjoy! 

INSTAGRAM:@neelycreative
@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITES: neelycreative.cosaucemediagroup.com
want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

should you be spooked by longer contracts with an agency? in this episode, we dive why you should consider extending your contracts beyond the usual project-by-project basis. we explore the many advantages of longer client engagements, from creating more meaningful work and fostering trust to achieving better results. enjoy!

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

we are always getting asked how to start & build a career in social media marketing. we have an OG sauce girl, olivia bergmann, joining us today to share all her tried-and-true advice. olivia has built an incredible career in creative marketing with roles at Bumble, TruFru, GoNanas, & Sauce (the coolest one duh ;) ). olivia has mastered the art of crafting impactful marketing strategies that have grown the brands she's worked with to insane heights. she shares her experiences, challenges, the lessons she’s learned along the way & gives advice on how to do the same. olivia also drops her secrets for successful marketing for food & beverage brands.... you definitely want to tune into this one xx

INSTAGRAM:@saammwiches@taliacosentino@olivberg@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

ready to bring your brand from url to irl? let's talk about EVENTS. we dive deep into the world of brand events, exploring the key elements that can make or break the experience. whether it's a product launch, an influencer dinner party, or a community pop up, the details matter. 
we're catching through what we've learned about hosting events for clients & ourselves - the good & the bad! we'll discuss everything from incorporating elements for all the 5 senses & the pitfalls of poor planning & execution. we're giving you the secrets behind successful brand events, how to avoid common mistakes, & how to create events that resonate with your audience.

enjoy! 

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com
want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

you deserve to enjoy the holiday season while also making bank in your business. our team has curated this holiday prep checklist for you to make sure you are prepped ahead of time. we're talking content prep, community activation, strategic hype builders & soooo much more. 

get the full, printable holiday checklist for $25 HERE. 
** secret sauce subscribers get it for FREE. sign up for $19/mon HERE.

INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com

get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

guys...  the big brands are SLEEPING on lo-fi content. what is lo-fi content? it's the content we're making on our phones & digi cams. it's the content we produce in between the major campaigns. it's the community-centered content. what does this mean for us? natalie brandt founder of the conduite, joins us this week to talk about it ALL. she's giving us an inside look at her experience on the panel at Le Book & what she was surprised to learn about the marketing industry as a whole. 

natalie is also the queen of landing major brand / influencer collaborations for her clients & is sharing her secrets on how you can do the same for your brand. 

this is a JUICY one - enjoy!

INSTAGRAM:@saammwiches@nutbran@theconduite@hotartsygirls
@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co

WEBSITE: saucemediagroup.com

want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

running out of social media content ideas? we got you. in this episode, we are breaking down our secret to a balanced social media strategy: content pillars. we're talking about the main 5 that work for most brands but also share how to make your own! 

want more help with your social media strategy? inquire here

INSTAGRAM:@saammwiches@mahlee_sem23@saucemediaagroup@relishstudios

BOOK RELISH STUDIOS:relishstudios.co
WEBSITE: saucemediagroup.com
want your in-house agency for $19/mon? sign up for SECRET SAUCE
get the TLDR on what’s happening on social media every Monday by subscribing to our newsletter