Let’s be real, creating a luxury salon that stands out requires a strategic approach that goes beyond just offering premium services. It may not happen over night but in this post I’m diving into everything you need to consider when building a luxury salon from the ground up. We’ll start by focusing on growing demand, designing a unique space, product consciousness, team development, and defining an unparalleled customer experience. The best bit? I’m spilling the beans on my own customer journey…
1. Positioning Yourself as the Best
2. Creating an Unforgettable Space
3. Conscious Product Selection
4. Growing and Educating Your Team
5. Defining your Unique Customer Experience
Ready to build a THRIVING luxury salon brand that grows and excels without you there 24/7? Head over here to learn about my wildly successful online course and memberships