Sebastian Pedavoli is CPO at Sked Social by day and an indie founder by night. In this episode, he walks through a simple, repeatable path from idea to first users: a tiny PoC to prove feasibility, real discovery on Reddit (questions, not pitches), a thin slice built on MakerKit, and a cadence shift he only found by listening (monthly/quarterly beat daily/weekly for his audience).
We get practical about where AI actually helps, why security can’t be vibe-coded, how to pick battles (build the core, buy the rest), and what changes now that LLMs drive discovery alongside search.
Why listen:If you’re trying to ship faster without burning months on scaffolding, this is the field guide. It’s hands-on, not hype.
You’ll learn:
A four-step validation loop: PoC → public questions → thin slice → cadence fit
How to use Reddit for honest discovery (and avoid getting roasted)
Where AI accelerates (debugging, refactors, new stacks) and where it doesn’t (novel logic, security)
The “monthly/quarterly” lesson that flipped Seb’s roadmap
A simple rule for buy vs. build: hand-roll what is your product; rent the rest
How to decide what’s “enough” to ship and what’s “not yet”
Why LLM traffic changes how you structure content and small tools
Who this episode is for:Non-technical founders shipping their first SaaS, technical founders who overbuild, and anyone trying to reach real users faster with fewer self-inflicted detours.
Links & resources:
Seb’s products: Watch This Page · Componentry
Build faster: MakerKit
About the guest:Sebastian Pedavoli is a product leader and indie founder from Australia. He’s CPO at Sked Social and the creator of Watch This Page and Componentry.