Welcome to a special episode of Rewarding Conversations, marking the start of Loylogic’s exciting 20th anniversary celebrations in 2025! In this episode, we're joined by two industry leaders who embody the spirit of Loylogic: Dominic Hofer, Founder & Chairman, who pioneered the first global loyalty marketplace in 2005, and CEO Gabi Kool, who is driving the company forward into a future defined by dynamic, AI-driven, global-scale incentive solutions. Rather than merely reminiscing about pa...

Recognition is more than a thank you. It is the foundation of a thriving workplace, driving motivation, engagement, and performance. In this episode of Rewarding Conversations, we explore how Ultimate, Loylogic’s Points as a Service (PaaS) platform, is combining science-backed recognition with seamless technology to help businesses make appreciation effortless, structured and truly meaningful. Gabi Kool, Chief Executive of Loylogic, and celebrated thought leader and renowned workplace culture...

In the latest episode of the Loylogic Podcast, we welcome Len Llaguno, founder of KYROS Insights, the world’s only actuarial firm exclusively focused on loyalty programs, to discuss how actuarial techniques are transforming loyalty program design and delivering commercial success.Len combines actuarial science, machine learning and deep loyalty expertise to tackle the financial complexities behind some of the biggest loyalty programs on the planet. Len and Loylogic have worked together for ma...

Welcome to the latest episode of the Loylogic Podcast, From Frequent Flyer Programs to Fan Engagement Programs: How Loyalty Can Be the Savior of Sport. The past few months have seen us enjoy a wonderful summer of sport, with the Paris Olympics and Paralympics, the Euro football championships, and an incredible Tour de France to name just some. But what happens once those big events are over? How can sport remain at the forefront of people’s attention? How can sports continue to drive par...

In this episode of the Loylogic Podcast, we discuss the story of PREMIO, Nescafé Dolce Gusto’s world-leading multi-market international loyalty program.Along with Yves-Louis Pigueller, Nescafé Dolce Gusto’s Global Data and Digital Ecosystems Lead, Joël Muller, digital marketing advisor for Nescafé Dolce Gusto and Dani Schmidt, Loylogic’s Head of Growth, we hear how this world-class loyalty program, designed to build engagement and boost consumption of products, has developed from initia...

In this episode of the Loylogic Podcast, we welcome Vicky Elliot, an independent consultant specializing in travel and hospitality loyalty, to talk about the trends, challenges and strategies for success that all hotel loyalty program leaders need to know.In this episode, we discuss:The evolution of loyalty programs in the hotel industry:- How loyalty programs have evolved- The catalysts behind developments- How hotels are measuring success from their loyalty programsThe challenges and barrie...

The latest episode of the Loylogic Group Podcast brings together two experts to delve into the evolving landscape of airline and hotel loyalty programs.Mustafa Ozalcin, Director of Global Partnerships at Loylogic, joins Martin Smaerup, Head of Sales at Pointspay, are both seasoned globetrotters and have worked on some of the most successful travel loyalty programs out there.In this episode, we utilize this extensive knowledge to take a closer look at the ever-evolving landscape of airline and...

In contrast to other loyalty programs, which simply reward customers for transacting with one brand, Audacious Rewards creates incentives for positive financial behavior, such as customers improving their credit score. The custom-built program has been created to work for all African Bank customers and allows members to earn and redeem loyalty points with an exciting network of partners – covering day-to-day purchases like groceries and mobile data/airtime, as well as exclusive aspirational r...

Join us as we explore airBaltic's pioneering entry into Web3 with NFTs in their airBaltic Club loyalty program.Building loyal, engaged communities with digital assets is a fascinating interplay between technology and human connection. At its core, it involves leveraging the unique capabilities of digital assets — like NFTs or tokens — to create shared experiences, values and goals. These assets act as more than just items of value; they're often entry points into a group or markers of members...

What’s fueling the future of large scale fuel rewards programs?For this episode of the Loylogic Podcast, Olivier Martinet, CEO of Posidonia Consulting and ex vice president of marketing at BP, joins us to discuss fuel loyalty programs and what’s driving any rethinking of customer retention, revenue generation and incentivized engagement strategies.In this discussion, Olivier emphasizes the importance of tailoring fuel rewards propositions to fit each company's strategy and customer engagement...

In this episode of the Loylogic Podcast, we welcome Ozan Yagci, co-founder of one of Loylogic’s partners, Apex Loyalty, to delve into the world of retailer B2B loyalty and the best practice that is driving successful B2B programs.In this episode, we’ll discuss:- the foundations that underpin the best B2B and B2B2C loyalty programs,- share examples and in-depth case studies of loyalty programs that utilize these pillars,- the innovations and technology trends driving next generation B2B loyalt...

In the world of ever-evolving technologies and digital ecosystems, Web3 has the potential to revolutionize the way we interact and engage online. At the heart of this transformation lies the concept of community building, which has been amplified and invigorated by the integration of digital assets. These digital assets have given rise to new possibilities, particularly in the realm of loyalty programs, where brands and organizations can enhance customer engagement, foster long-term relations...

For the fourth episode of Loylogic’s podcast, we’re joined by David Slavick, Co-Founder and Partner of Ascendant Loyalty, to discuss innovation in iGaming and Casino loyalty.David is one of the world’s pre-eminent leaders in the iGaming and casino loyalty space and, with the discussion taking place shortly before the G2E event in Vegas, we focus on one of the hot topics at the event: how gaming companies can drive growth through loyalty.Too often, gaming companies rely on what worked 10 years...

In this latest episode of the Loylogic podcast, Evert De Boer, CEO and co-founder of Fidivio and Managing Partner at On Point Loyalty, joins Gabi Kool, CEO of Loylogic, to discuss how the full potential of airline loyalty can be realized.In this entertaining and insightful conversation, Evert and Gabi discuss how loyalty programs, once the best kept secret of the airline industry, have stepped into center stage of global airline economics. They delve into past stories about the development of...

Bank loyalty programs are crucial business tools that can drive customer engagement and revenue, and also enhance customer lifetime value. Yet, there remains masses of untapped potential for banks to exploit, especially around the use of data and personalization.For this episode of the Loylogic Podcast, we are joined by Paul Wallis, Director of Growth at Epsilon, to explore the benefits that loyalty and rewards programs – when done well – can deliver for banks and how program leaders can over...

In today's challenging economic environment, loyalty programs have become a crucial tool for businesses to engage customers, drive revenue and enhance customer lifetime value (CLV). However, loyalty program owners often face a significant challenge in managing program costs, particularly the cost of rewards which is typically their largest expense and heavily scrutinized.In this episode of the Loylogic Podcast, Rob Clements, Lead Consultant at Loylogic, joins us to discuss how loyalty program...