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It's easy to feel overwhelmed by the consistent changes in digital marketing. The Loop Podcast breaks down the latest in marketing and advertising trends. Learn actionable insights from digital experts to drive business results using data-driven marketing strategies.
Inside the World of Influencer Marketing with Peter Kennedy of Tagger Media
The Loop Marketing Podcast
44 minutes 1 second
2 years ago
Inside the World of Influencer Marketing with Peter Kennedy of Tagger Media
In this episode of the Loop Marketing podcast, Ryan Green interviews Peter Kennedy, the founder and president of Tagger Media, which was recently acquired by Sprout Social.
Peter shares his insights on the startup journey, from ideation to acquisition, and how he was able to build a successful company by focusing on customer needs. He also tells the story of how Tagger Media went from being a music discovery platform to an influencer marketing leader.
If you're interested in learning more about influencer marketing, entrepreneurship, or simply want to hear a fascinating story, be sure to check out this episode.
Key Topics Discussed
The startup journey from ideation to acquisition
How to find a problem to solve and build a unique solution
The importance of focusing on customer needs
The story of how Tagger Media went from being a music discovery platform to an influencer marketing leader
Insights into the influencer marketing industry
Subscribe to the Loop Marketing podcast for more interviews with industry leaders and insights on the latest marketing trends.
#InfluencerMarketing #TaggerMedia #SproutSocial
The Loop Marketing Podcast
It's easy to feel overwhelmed by the consistent changes in digital marketing. The Loop Podcast breaks down the latest in marketing and advertising trends. Learn actionable insights from digital experts to drive business results using data-driven marketing strategies.
