It's easy to feel overwhelmed by the consistent changes in digital marketing. The Loop Podcast breaks down the latest in marketing and advertising trends. Learn actionable insights from digital experts to drive business results using data-driven marketing strategies.
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It's easy to feel overwhelmed by the consistent changes in digital marketing. The Loop Podcast breaks down the latest in marketing and advertising trends. Learn actionable insights from digital experts to drive business results using data-driven marketing strategies.
Bonus Episode: The 2023 ANA Conference in Orlando with Ryan Green
The Loop Marketing Podcast
21 minutes 10 seconds
2 years ago
Bonus Episode: The 2023 ANA Conference in Orlando with Ryan Green
What’s next for the digital advertising industry? Find out what key topics leading marketers from brands, including P&G, J&J, and the NFL, discussed at the Association of National Advertiser’s 2023 Media Conference in Orlando, Florida.
How DE&I in advertising has evolved over the last year
Why more CMOs with a media background are being hired
How advertisers and publishers are working towards more unified measurement
Ways brands are holding creative assets to more rigorous performance standards
Coegi’s VP of Marketing & Innovation, Ryan Green, joins The Loop to recap key takeaways from keynote speakers and discuss how these conversations will impact our client work and the future of our industry at large.
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Related Articles:
Why the Performance Scoring Model is the Future of Marketing Measurement
Seeking Solutions to Media Measurement Complexity at ANA Event
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Follow Ryan: https://www.linkedin.com/in/ryangreen83/
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About Coegi:
Coegi is a performance-driven marketing partner for brands and agencies enabled by a best-in-class technology stack to deliver specialized services across digital strategy, programmatic media buying and integrated social media and influencer campaigns.
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The Loop Marketing Podcast
It's easy to feel overwhelmed by the consistent changes in digital marketing. The Loop Podcast breaks down the latest in marketing and advertising trends. Learn actionable insights from digital experts to drive business results using data-driven marketing strategies.
