In this episode of The Longevity Lounge, Ben opens up about the pivot in his entrepreneurship journey—including the story of launching a women’s clothing company—and the lessons he’s learned along the way. He’s joined by co-host Caylee and returning guest Mac Larsen for a conversation that dives deep into the evolution of digital marketing, why legacy tactics from the 1980s no longer cut it, and how businesses must adapt—or get left behind.
From storytelling and branding to data-driven strategies and staying culturally relevant, these three explore what it takes to build and sustain a brand in today’s fast-paced digital world. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with insights on growth, reinvention, and marketing/brand longevity.
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Disclaimer: The Longevity Lounge Podcast is intended for informational and entertainment purposes only. The views and opinions shared by hosts and guests are their own and do not necessarily reflect those of the podcast creators or affiliated parties. While we cover topics like entrepreneurship, finance, business strategy, health, and wellness, nothing shared on this podcast should be considered professional advice. Even if our hosts or guests hold relevant qualifications, this podcast does not constitute financial, medical, legal, or other professional guidance.
