The Long Game shares personal and business success stories where long-term thinking triumphs. Join us for discussions about the frameworks, principles, and learnings that drive success in business.
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The Long Game shares personal and business success stories where long-term thinking triumphs. Join us for discussions about the frameworks, principles, and learnings that drive success in business.
Nick Lafferty and Josh Blyskal (Profound) explain answer engine optimization (AEO), brand visibility in AI search, and tactics to stay agile in a volatile space.
Logan Freeman (ManyChat) explores AI search, attribution loss, LLM perception, and why SEOs need to think more like PMMs and PR pros in the age of GEO.
Alex and David explore AI-era craftsmanship, SEO fundamentals, brand gravity, and why creating content with soul matters more than ever in the generative age.
The team unpacks Google's “AI Mode” and what it means for SEO, attribution, LLM visibility, and the future of content in a generative-first search landscape.
Britney Muller (formerly Moz, Hugging Face) discusses real-world AI use, prompt strategy, and why accessibility—not hype—is the future of marketing with AI.
Reflections from the SPRYNG B2B conference: exploring AI’s role in creativity, prompt engineering, community, and where humans still fit in the machine.
Alice Wyatt shares her journey in B2B fintech marketing, discussing community, adaptability, ABM to PBM strategy, and redefining success in a post-AI world.
Molly St. Louis shares insights on creativity in B2B marketing, the power of storytelling, PR strategies, and why video is an underutilized asset in content.
Live from NYC: The team discusses insights from marketing leaders on AI, SEO shifts, attribution challenges, and the evolving role of brand and demand strategies.
Erik Johnson discusses behavioral science, decision-making, AI’s role in shaping habits, and how to design systems for better personal and professional outcomes.
Aashish Krishna Kumar (Zuora) discusses startup pricing, AI’s impact on SEO, and why content quality and multimedia will shape the future of organic search.
Alex Birkett discusses SEO fundamentals for startup founders, including early-stage strategies, programmatic SEO, and adapting to evolving search trends.
The Long Game shares personal and business success stories where long-term thinking triumphs. Join us for discussions about the frameworks, principles, and learnings that drive success in business.