Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spe...
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Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spe...
The New Rules of Hashtags for Aussie Small Businesses
The Little Marketing Small Business Podcast
10 minutes
2 months ago
The New Rules of Hashtags for Aussie Small Businesses
Hashtags aren’t dead, but they’re no longer your growth engine. In this episode, I break down how hashtags really work in 2025, which platforms still benefit from them and why keyword rich captions and connection are now more powerful than endless tags. You’ll also hear real Aussie small business examples, plus simple tips to help you post with purpose without the overwhelm. 👉 Tune in now on Spotify, Apple Podcasts and YouTube. 💡 Please share this episode with fellow business owners who...
The Little Marketing Small Business Podcast
Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spe...
