Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spe...
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Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spe...
How to market your small business and grow in 2025
The Little Marketing Small Business Podcast
21 minutes
5 months ago
How to market your small business and grow in 2025
What’s the difference between a successful business owner and a failed one? Amongst other things, does their mindset differ when it comes to marketing? Does your mindset need a shift when it comes to thinking about marketing? In this week’s episode, we go through 10 client case studies and talk through the mindset of each one when it comes to marketing. As Australia’s leading marketing consultancy for small business, Little Marketing, Michael Kava and his team are excited to produce these vi...
The Little Marketing Small Business Podcast
Are you wasting time, money and energy on marketing that doesn’t work? In this episode, we dive into one of the most common mistakes small business owners make: jumping into marketing before defining their positioning. Learn what positioning really means, why it’s critical for Australian small businesses and how to craft a clear, memorable message that sets you apart from the competition. Plus, we share common positioning mistakes and actionable tips to get it right before you spe...
