Rob Weissman shares his inspiring journey from selling Pepsi products to becoming a successful real estate investor, developer, and title partner. In this deep-dive conversation, he reveals how he got started with Carlton Sheets tapes, learned short sales during the mortgage crisis, and scaled into flipping, new construction, and eventually building to rent. Learn how creative problem-solving, persistence, and building strong relationships fueled his success — and why he believes sustainability and long-term wealth come from staying in the game. 00:00 – Introduction & meeting real estate mentors01:30 – Discovering Carlton Sheets and early inspiration03:00 – First steps in mortgages & quitting Pepsi05:00 – Learning the title side of real estate06:30 – Boiler room training & building sales confidence10:00 – Transition to mortgage brokering & relationships12:00 – Mortgage crisis & learning short sales15:00 – Creating a short sale niche and teaching classes18:00 – First flips, moving houses, and creative deals23:00 – Scaling into new construction25:00 – Realization about wealth building & build-to-rent strategy27:00 – Building duplexes and multifamily projects30:00 – Lessons from challenges in development