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The Hypergrowth Experience
Pearmill
27 episodes
4 days ago
This is “The Hypergrowth Experience” where founders and marketers from hyper-growth companies like Uber, Webflow, Mozilla, and Talkspace explore how they solve their growth, marketing, and organizational problems as they build their parachute on the way down. Hosted by Nima Gardideh, Founder & CTO of Pearmill, a growth marketing studio helping startup-ups grow through art and technology. The goal of this show is to expose the nuances of running growth teams, how organizational design fits into the picture, and ultimately to help you learn from all of these founders’ and marketers’.
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Marketing
Business
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All content for The Hypergrowth Experience is the property of Pearmill and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This is “The Hypergrowth Experience” where founders and marketers from hyper-growth companies like Uber, Webflow, Mozilla, and Talkspace explore how they solve their growth, marketing, and organizational problems as they build their parachute on the way down. Hosted by Nima Gardideh, Founder & CTO of Pearmill, a growth marketing studio helping startup-ups grow through art and technology. The goal of this show is to expose the nuances of running growth teams, how organizational design fits into the picture, and ultimately to help you learn from all of these founders’ and marketers’.
Show more...
Marketing
Business
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Using an Internal Growth Formula to Scale a Business w/ Bao Vuong @ Placemakr (EP22)
The Hypergrowth Experience
1 hour 24 minutes 36 seconds
2 years ago
Using an Internal Growth Formula to Scale a Business w/ Bao Vuong @ Placemakr (EP22)

Bao Vuong, President and Co-Founder of Placemakr has grown the tech-enabled hospitality platform by 100% on average since their inception and recently got their Series C with a total of $127 million in funding. How? By providing value to all their different stakeholders.

From the early days of mitigating risk for real estate investment firms to pivoting to a pop-up hotel operator to building a rental flexible SaaS platform when COVID derailed the entire industry. Bao has navigated very turbulent real estate waters to build and scale an industry leading product.

In this episode we discuss:

  • The complexity of the different stakeholders in their business.
  • Managing a portfolio of different offerings to increase revenue within their buildings.
  • How they scaled their team – 200 operations and 100 sales/product/finance.
  • How they’re mitigating risks with data to create the right pricing mix (hello algorithm!).
  • How they use an internal growth formula to bring on customers at the right time for the right product.
  • Placemakr’s vision for a new asset class in real-estate.

Follow us and our guests:

  • Bao Vuong on LinkedIn and Placemakr on LinkedIn
  • Nima Gardideh on LinkedIn and Twitter
  • Pearmill on LinkedIn, YouTube and Twitter

Want to share your hyper-growth story with us? Email nima@pearmill.com to be a guest.

Producer, Editor & Audio Engineer - Leah Jackson @ Puka Puka Creative.

The Hypergrowth Experience
This is “The Hypergrowth Experience” where founders and marketers from hyper-growth companies like Uber, Webflow, Mozilla, and Talkspace explore how they solve their growth, marketing, and organizational problems as they build their parachute on the way down. Hosted by Nima Gardideh, Founder & CTO of Pearmill, a growth marketing studio helping startup-ups grow through art and technology. The goal of this show is to expose the nuances of running growth teams, how organizational design fits into the picture, and ultimately to help you learn from all of these founders’ and marketers’.