Phases of growth for hyper-growth companies w/ Rodrigo Hutt of Viome (EP27)

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The Hypergrowth Experience

Pearmill

27 episodes

5 days ago

This is “The Hypergrowth Experience” where founders and marketers from hyper-growth companies like Uber, Webflow, Mozilla, and Talkspace explore how they solve their growth, marketing, and organizational problems as they build their parachute on the way down. Hosted by Nima Gardideh, Founder & CTO of Pearmill, a growth marketing studio helping startup-ups grow through art and technology. The goal of this show is to expose the nuances of running growth teams, how organizational design fits into the picture, and ultimately to help you learn from all of these founders’ and marketers’.

Marketing

Business

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Marketing

Business

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Phases of growth for hyper-growth companies w/ Rodrigo Hutt of Viome (EP27)

The Hypergrowth Experience

51 minutes 6 seconds

2 years ago

Phases of growth for hyper-growth companies w/ Rodrigo Hutt of Viome (EP27)

Joining us on this episode is Rodrigo Hutt, VP & General Manager @ Viome Life Sciences a D2C biotech company that is revolutionizing personalized health care ($169.5M in total funding). He's had a diverse career path across multiple industries including biopharma, entrepreneurship, e-commerce, to now health tech innovation.

He shares with the current challenges around health prevention in the U.S., Viome’s approach to education-based marketing, and how he thinks about phases of growth startups go through.

More highlights include:

The importance of maintaining an entrepreneurial mindset and executing with speed.
Cultural values for high-performing teams.
Breaking down Viome's customer segmentations.
How he thinks about prioritization in phases for growth.
What his priortization scoring model is (hint: impact > cost > effort).

Rodrigo Hutt on LinkedIn and Twitter
Nima Gardideh on LinkedIn and Twitter
Pearmill on LinkedIn, YouTube and Twitter

Want to share your hyper-growth story with us? Email nima@pearmill.com to be a guest.

Producer, Editor & Audio Engineer - Leah Jackson @ Puka Puka Creative.