How do you build a homegrown fashion brand that retains customers across three generations and scales to ₹50 Cr?
Akhil's been leading the business for 16 years, growing it to over 200 stores across India while building a strong digital presence alongside their retail expansion.
In this episode, Akhil shares the practical strategies he's developed over nearly two decades in fashion retail.
You will learn:
Why measuring customer dwell time beats tracking basket size
Why loyalty programs are failing and brands now need to prove their value to customers first
Why targeting three generations at once builds 50-year customer relationships instead of chasing everyone
How Madame captures International trends in just 90 days while competitors take 6+ months
Growisto has helped 200+ brands scale on digital. Do you want to be one of those? Click here.
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