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The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies.
Anand Nambiar | B2B Marketing Leader and Advisor
14 episodes
4 days ago
Are you a marketer looking to scale your campaigns but unsure which strategies will move the needle? Are you a startup founder who’s eager to turn early traction into sustainable growth? If you’re nodding along to any of these, then this podcast is for you. Welcome to THE GROWTH MARKETER! 🎙️, where we dive deep into the world of growth marketing, SaaS / B2B marketing, demand generation, unpacking proven strategies and innovative ideas to help you accelerate your business. Hosted by Anand Nambiar.
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Marketing
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All content for The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies. is the property of Anand Nambiar | B2B Marketing Leader and Advisor and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Are you a marketer looking to scale your campaigns but unsure which strategies will move the needle? Are you a startup founder who’s eager to turn early traction into sustainable growth? If you’re nodding along to any of these, then this podcast is for you. Welcome to THE GROWTH MARKETER! 🎙️, where we dive deep into the world of growth marketing, SaaS / B2B marketing, demand generation, unpacking proven strategies and innovative ideas to help you accelerate your business. Hosted by Anand Nambiar.
Show more...
Marketing
Business
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E04 - Paid search done the right way (Google/Bing ads)
The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies.
12 minutes 44 seconds
1 year ago
E04 - Paid search done the right way (Google/Bing ads)

In this episode, we dive into the powerful world of Paid search Ads (Google / Bing) and how you can use them to unlock growth for your business. Paid search is NOT DEAD and it can still help you drive revenue efficiently provided it's done the right way. You will learn how to make your campaigns more efficient in 10 simple steps.


We talk about:

  • Ideal Campaign Structure
  • Value based bidding
  • Audience, Keywords and Ads
  • Best Practices, Do's & Don'ts
  • How to measure impact of paid search campaigns


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Follow me on LinkedIn : ⁠⁠linkedin.com/in/anandnambiar1⁠

The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies.
Are you a marketer looking to scale your campaigns but unsure which strategies will move the needle? Are you a startup founder who’s eager to turn early traction into sustainable growth? If you’re nodding along to any of these, then this podcast is for you. Welcome to THE GROWTH MARKETER! 🎙️, where we dive deep into the world of growth marketing, SaaS / B2B marketing, demand generation, unpacking proven strategies and innovative ideas to help you accelerate your business. Hosted by Anand Nambiar.