#056 - Today I am speaking with Allegra Mangione, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits. 1 Identify Your Audience 2 Set Marketing Goals 3 Marketing Channels 4 What messages do you share with your audience? 5 Evaluate I love Allegra’s advice on why it's important to niche down on your audience… “Charities and nonprofit organizations think, I wann...
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#056 - Today I am speaking with Allegra Mangione, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits. 1 Identify Your Audience 2 Set Marketing Goals 3 Marketing Channels 4 What messages do you share with your audience? 5 Evaluate I love Allegra’s advice on why it's important to niche down on your audience… “Charities and nonprofit organizations think, I wann...
How AJ Steinberg Became The Queen Bee Of Fundraising By Creating Amazing Committee Chairs And How You Can Do The Same.
The Groupfinity Podcast
28 minutes
3 years ago
How AJ Steinberg Became The Queen Bee Of Fundraising By Creating Amazing Committee Chairs And How You Can Do The Same.
#039 - Today I am speaking with AJ Steinberg. AJ is a professional event producer with a background in both fundraising and engagement neuropsychology. She produces, consults, and trains but, above all else, considers herself an engagement strategist because… “engagement is what it takes to work with volunteers and also to create engaging events.” For over 20 years she has produced more than 100 successful events all over North America and raised millions of dollars for nonprofi...
The Groupfinity Podcast
#056 - Today I am speaking with Allegra Mangione, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits. 1 Identify Your Audience 2 Set Marketing Goals 3 Marketing Channels 4 What messages do you share with your audience? 5 Evaluate I love Allegra’s advice on why it's important to niche down on your audience… “Charities and nonprofit organizations think, I wann...
