#056 - Today I am speaking with Allegra Mangione, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits. 1 Identify Your Audience 2 Set Marketing Goals 3 Marketing Channels 4 What messages do you share with your audience? 5 Evaluate I love Allegra’s advice on why it's important to niche down on your audience… “Charities and nonprofit organizations think, I wann...
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#056 - Today I am speaking with Allegra Mangione, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits. 1 Identify Your Audience 2 Set Marketing Goals 3 Marketing Channels 4 What messages do you share with your audience? 5 Evaluate I love Allegra’s advice on why it's important to niche down on your audience… “Charities and nonprofit organizations think, I wann...
4 CRMS for your small nonprofit so you can ditch spreadsheets once and for all, according to Sasha Lewis
The Groupfinity Podcast
33 minutes
3 years ago
4 CRMS for your small nonprofit so you can ditch spreadsheets once and for all, according to Sasha Lewis
#046 - Today I am speaking with Sasha Lewis. Sasha has 20+ years of experience working with nonprofits. Her focus is using donor-centric data to achieve greater fundraising success. Sasha founded Moves Management Consulting to assist nonprofit organizations with technology, specifically using CRM to assist in fundraising. Her advice is… “Start with one of the little ones, find an investment of a hundred dollars a month and get something going because once you recognize how ...
The Groupfinity Podcast
#056 - Today I am speaking with Allegra Mangione, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits. 1 Identify Your Audience 2 Set Marketing Goals 3 Marketing Channels 4 What messages do you share with your audience? 5 Evaluate I love Allegra’s advice on why it's important to niche down on your audience… “Charities and nonprofit organizations think, I wann...
