This is Part 3 of a 3-part series for founders who want to stop being the bottleneck—and start building a system their team can actually use. In this episode, Georgiana walks through the exact 3-step process behind Customer-Led Growth. One that helps teams operate with clarity, confidence, and momentum—without needing the founder to constantly connect the dots. Whether you're drowning in ideas, stuck in feedback loops, or unsure where to focus—this is how to turn customer insight into a repea...
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This is Part 3 of a 3-part series for founders who want to stop being the bottleneck—and start building a system their team can actually use. In this episode, Georgiana walks through the exact 3-step process behind Customer-Led Growth. One that helps teams operate with clarity, confidence, and momentum—without needing the founder to constantly connect the dots. Whether you're drowning in ideas, stuck in feedback loops, or unsure where to focus—this is how to turn customer insight into a repea...
Your A/B Tests Suck: The Key to Running Effective Experiments
The Forget The Funnel Podcast
30 minutes
1 year ago
Your A/B Tests Suck: The Key to Running Effective Experiments
SaaS teams use the best practice of A/B testing like a crutch for marketing, messaging and product growth decisions. And it makes sense. If you think about it, A/B testing something relieves you of so much burden. Not sure which headline is gonna resonate? Test it! Teammates have an (ahem, questionable) idea for how to improve conversions? Test it!Here’s the problem with the “test everything” approach: The vast majority of A/B testing is void of customer understanding and designed ...
The Forget The Funnel Podcast
This is Part 3 of a 3-part series for founders who want to stop being the bottleneck—and start building a system their team can actually use. In this episode, Georgiana walks through the exact 3-step process behind Customer-Led Growth. One that helps teams operate with clarity, confidence, and momentum—without needing the founder to constantly connect the dots. Whether you're drowning in ideas, stuck in feedback loops, or unsure where to focus—this is how to turn customer insight into a repea...
