Driving Change in Medical Transportation with Marsha Marseille on Uncharted Entrepreneurship

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The EO Visionary Voices Podcast

Brent W. Peterson

85 episodes

1 week ago

I'm Brent Peterson from the Minnesota chapter of Entrepreneurs' Organization, and I believe every entrepreneur's journey is a marathon worth sharing. EO Visionary Voices brings you raw, honest conversations with founders who understand that building a business isn't about the sprint—it's about strategic endurance. Each episode, I sit down with EO members, startup founders, and seasoned Entrepreneurs who've learned that success comes from preparation, persistence, and the willingness to adjust mid-race. We dig into the pivots that changed everything, the mistakes that taught the most, and how these leaders use frameworks like EOS to turn complexity into clarity. You'll hear stories about balancing growth with purpose, leveraging peer learning, and building companies that can go the distance. Because entrepreneurship isn't just about crossing the finish line—it's about how you run the race. Whether you're starting mile one or approaching mile twenty-six, these conversations will give you the insights and inspiration to keep moving forward. After all, we're all in this ultramarathon together. Welcome to EO Visionary Voices—where entrepreneurs share the strategies that matter most.

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Entrepreneurship

Business

Driving Change in Medical Transportation with Marsha Marseille on Uncharted Entrepreneurship

The EO Visionary Voices Podcast

18 minutes

4 months ago

Driving Change in Medical Transportation with Marsha Marseille on Uncharted Entrepreneurship

In this episode of Uncharted Entrepreneurship, Marsha Marseille, co-founder of Cross Care Transport, shares her journey into the medical transportation industry. She discusses her day-to-day operations, the importance of defining roles within her business partnership, and the unique marketing strategies that set her company apart. Marsha reflects on her previous entrepreneurial experiences and the lessons learned, as well as her outlook on navigating economic challenges in the future.

Takeaways

Marsha Marseille is the co-founder of Cross Care Transport, focusing on non-emergency medical transportation.
Her passion for self-care influences her approach to business and life.
The idea for Cross Care Transport stemmed from her experiences in project management with seniors.
Having a business partner allows for defined roles and effective teamwork.
Marketing strategies include unique branding, such as their distinctive pink vans.
Understanding the local market is crucial for a startup's success.
Previous entrepreneurial experiences have equipped Marsha with valuable lessons.
Navigating economic challenges requires adaptability and a positive outlook.
Team dynamics and clear communication are essential for operational success.
Marsha emphasizes the importance of customer service and responsiveness in her industry.

Chapters

00:00
Introduction to Marcia Marseille and Cross Care Transport

05:55
Navigating Business Partnerships

12:02
Lessons from Previous Ventures

16:54
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