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The Entrepreneur’s Ecosystem
Chanti Zak & Dawn Petrin
47 episodes
1 week ago

The Entrepreneur’s Ecosystem is your go-to source for digital marketing real talk — aka. nuanced and personalized conversations with business owners who all have one thing in common: they say no to the status quo. Brought to you by 2 gals who are in the trenches daily working with multi-million dollar companies and building their own.


If you’re tired of one-size-fits-all formulas and shallow “tips and tricks” and ready to go deep and discover marketing and business growth strategies that align with who you are, this is the show for you.


Hosted on Acast. See acast.com/privacy for more information.

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Entrepreneurship
Business,
Health & Fitness
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All content for The Entrepreneur’s Ecosystem is the property of Chanti Zak & Dawn Petrin and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

The Entrepreneur’s Ecosystem is your go-to source for digital marketing real talk — aka. nuanced and personalized conversations with business owners who all have one thing in common: they say no to the status quo. Brought to you by 2 gals who are in the trenches daily working with multi-million dollar companies and building their own.


If you’re tired of one-size-fits-all formulas and shallow “tips and tricks” and ready to go deep and discover marketing and business growth strategies that align with who you are, this is the show for you.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Health & Fitness
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Demystifying Email Deliverability and The Processes That Increase Sender Reputation with Matt Brown
The Entrepreneur’s Ecosystem
1 hour 19 minutes 2 seconds
2 years ago
Demystifying Email Deliverability and The Processes That Increase Sender Reputation with Matt Brown

Having deliverability problems with your email campaigns and automated messaging might seem like a mind-numbing pain or even a cruel troll-like riddle, but in Matt’s eyes, these are fundamentally objective problems, which are always the best kind to have. These are the problems that simply need the right plan and appropriately applied process in order to guarantee a productive solution.


Today, we welcome back the amazing conversion copywriter and email deliverability tech guru Matt Brown -- a man with a plan that knows exactly how to take any deliverability nightmare and transform it into a functional email system and strategy best suited for the health and growth of a business.  


Tune in and listen to episode 47 of The Entrepreneur's Ecosystem. Matt has endless insight and wisdom for all of you out there that are actively emailing your audience, using email marketing as a core strategy for driving connections that lead to conversions, and struggling a bit to find the right sending practices for sustaining a healthy email system with seamless deliverability.


In this episode, you will learn:  

Matt’s experience with migrating 90,000 people from Kajabi to Active Campaign (8:56) 

The difference between a deliverability problem vs a placement problem (15:32) 

The 20% of things we can do that lead to 80% of the positive results (24:15) 

The ultimate litmus test for your email list and the importance of list scrubbing (33:25)

Determining the real and accurate open rate (36:22) 

How to find out where your emails are going (50:05) 

Matt’s words of wisdom around deliverability problems (1:02:13) 


Tell us what you want us to talk about:

www.chantizak.com/feedback


Find Out Your Own Unfair Advantage:

www.chantizak.com/unfairadvantage

 

Connect with Matt: 

Instagram 

Twitter


Interact:

Interact blog

Interact podcast

Quiz Collective


Connect with Chanti: 

Website


Connect with Dawn:

Website


Some of our quiz funnels:

https://horizonfound.com/quiz

https://learn.kaysemorris.com/ceo-teacher-type-quiz

https://www.consciousconversion.com/quiz/



Hosted on Acast. See acast.com/privacy for more information.

The Entrepreneur’s Ecosystem

The Entrepreneur’s Ecosystem is your go-to source for digital marketing real talk — aka. nuanced and personalized conversations with business owners who all have one thing in common: they say no to the status quo. Brought to you by 2 gals who are in the trenches daily working with multi-million dollar companies and building their own.


If you’re tired of one-size-fits-all formulas and shallow “tips and tricks” and ready to go deep and discover marketing and business growth strategies that align with who you are, this is the show for you.


Hosted on Acast. See acast.com/privacy for more information.