The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

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The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Kylie Kelly | Visibility Coach & Audience Growth Strategist

222 episodes

3 days ago

Today I’m joined by Laura Kendrick, the copywriter and strategic partner high-performing founders call when their business is thriving - but their systems (and website) have stopped keeping up. In this episode, we dive into how to make your website actually do the talking for you. From crafting copy that converts to removing friction in your buyer’s journey, Laura shares how to create a site that works while you sleep. If you’ve ever wondered why your website feels legit but doesn’t sell, thi...

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Entrepreneurship

All content for The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners is the property of Kylie Kelly | Visibility Coach & Audience Growth Strategist and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Today I’m joined by Laura Kendrick, the copywriter and strategic partner high-performing founders call when their business is thriving - but their systems (and website) have stopped keeping up. In this episode, we dive into how to make your website actually do the talking for you. From crafting copy that converts to removing friction in your buyer’s journey, Laura shares how to create a site that works while you sleep. If you’ve ever wondered why your website feels legit but doesn’t sell, thi...

Show more...

Entrepreneurship

Episodes (20/222)

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

What Your Website Is Really Saying (Hint: It’s Not What You Think) With Laura Kendrick [Ep221]

Today I’m joined by Laura Kendrick, the copywriter and strategic partner high-performing founders call when their business is thriving - but their systems (and website) have stopped keeping up. In this episode, we dive into how to make your website actually do the talking for you. From crafting copy that converts to removing friction in your buyer’s journey, Laura shares how to create a site that works while you sleep. If you’ve ever wondered why your website feels legit but doesn’t sell, thi...

1 week ago

39 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Why Black Friday Won’t Save Your Business (And What To Do Instead) [Ep 220]

Black Friday doesn’t build trust - it just shines a spotlight on whether your audience already trusts you or not. And if that trust isn’t there yet? No discount, bundle, or flash sale will fix it. In this episode, I share why Black Friday won’t magically save your business (or your sales) - and how to use this season strategically to grow, nurture, or sell in a way that actually feels aligned. What You’ll Learn in This Episode: Why discounting isn’t the shortcut you think it isThe three real ...

2 weeks ago

12 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Your Email List Won’t Convert If Your Positioning Isn’t Clear [Ep 219]

Listen to this episode if: You’ve been growing your list but struggling to get clicks, engagement, or sales - and you’re ready to find out what’s really missing. In this episode, I’m breaking down why your email list won’t convert (no matter how many subscribers you have) if your positioning isn’t crystal clear - and how to fix it. What You’ll Learn in This Episode: The real reason engagement drops even when your list is “growing”How unclear positioning confuses your audience and kills conver...

3 weeks ago

8 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

What I Wish Women on Stage Would Do Differently [Ep 218]

This week’s episode is part truth bomb, part love letter to women in business. I just got back from a beautifully run event - but after sitting through keynote after keynote that started with “Let me tell you about when I hit rock bottom…” I couldn’t help but wonder… have we not evolved? Today I’m breaking down why the “rock bottom to breakthrough” story has become the default setting for female entrepreneurs - and why it’s keeping so many of us stuck waiting for our own tragedy before ...

1 month ago

11 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Stop Hiding Your Expertise: How to Be Seen Without Feeling Braggy [Ep 217]

So many brilliant women downplay their expertise because they’re terrified of looking braggy, arrogant, or “too much.” Here’s the truth: hiding your brilliance doesn’t serve anyone - not you, not your clients, and not the people desperately waiting for the transformation you can bring. What You’ll Learn in This Episode: Why staying small and quiet is keeping you invisible (and broke)The difference between bragging and owning your brillianceMy own journey from “I’m just an introvert” to steppi...

1 month ago

11 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How To Declutter Your Digital Space as a Business Owner with Tracey Hoth [Ep216]

Today I’m joined by professional organizer and life coach Tracy Hoth who helps people reclaim calm and clarity in their home, business, and digital world. With more than 16 years of organizing experience, Tracy applies her signature 5-step framework to everything from messy downloads to overloaded calendars - and she believes organization is about creating space to do your best work, not just making things look pretty. If you’re sick of cluttered files, chaotic Canva accounts, endl...

1 month ago

22 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How to Be Seen by the Right People (& Turn Visibility Into Clients) [Ep 215]

Are you hustling to get visible… but still not booking the clients you actually want? In this episode, I’m breaking down why visibility alone doesn’t work and what to do instead so your efforts actually lead to conversions. From the biggest mistakes I see women making, to the three visibility audit questions I walk my clients through, to how to position your freebie or quiz so it naturally connects to your paid offers… this is a practical, no-BS guide to turning visibility into revenue. What ...

1 month ago

9 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Trapped by Social Media? How to Grow Your Business Without Posting Every Day [Ep 214]

Do you ever feel like your entire business lives or dies by your last Instagram post? Like the algorithm is your moody business partner who never pulls their weight? Here’s the truth: you don’t have to post every single day to grow. In fact, the more you chase visibility on rented land, the more your business stays stuck. In this episode, I’m calling out the social media trap in 2025, why the old playbook is broken, and what actually works if you want a business that lasts. What You’ll Learn ...

1 month ago

15 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How People Are Really Buying in 2025 (And Why Charging What You’re Worth Isn’t Enough) [Ep 213]

Still hanging onto the advice to “just charge what you’re worth”? Here’s the truth: in 2025, buyers don’t care what you’re worth if they don’t trust you’ll deliver. In this episode, I break down: Why “charge what you’re worth” falls flat in today’s marketThe 3 things buyers actually look for before they investA real client story that proves clarity beats confidence every timeIf you’ve been raising your prices but still hearing crickets - this one’s for you. THE EMPIRE EXPANSION EVENT IS HERE...

2 months ago

10 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How to Replace ALL Your Marketing With A Single Story with Kris Jones [Ep 212]

Today I’m joined by messaging expert and storytelling strategist Kris Jones, who shares how one powerful narrative - rooted in timeless storytelling structure - can transform your brand, boost your confidence, and radically increase conversions. Kris believes you don’t need 17 different stories or a flashy founder origin tale to attract aligned clients. You just need one clear, compelling story that positions your client as the hero and you as their trusted guide. What You’ll Learn in This Ep...

2 months ago

21 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

5 Shifts I'm Making to Scale Without Social Media in Q4 [Ep 211]

In this episode, I’m walking you through the 5 strategic shifts I’m making to scale without relying on social media in Q4 - and how you can do the same. We’re talking visibility that stacks, offers that don’t need reinventing, and the biggest Q4 traps I’ve seen (and fallen into myself). You’ll also get a taste of what we’ll be mapping out together at The Empire Expansion Event next month - my free two-day planning experience for six-figure women building their empires off social. So if ...

2 months ago

10 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

3 Ways to Monetise Your Email List That Aren’t Selling Your Own Offers [Ep 210]

Want to get an email in front of my audience? Click here for the details of my sponsored email spots → Think you need 50,000 subscribers before you can make money from your email list? Nope. Not even close. Whether you’ve got a few hundred subscribers or a few thousand, you can absolutely start charging for access to your audience right now - without selling your soul or spamming your list. In this episode, I’m covering: How I structure my own sponsored email offers (and what I charge)The “wi...

2 months ago

8 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How I Got 135 Leads in 30 Days From One Quiz - Without Paid Ads [Ep 209]

Text Kylie a question to be featured on a future episode! Take the quiz I mention in this episode: What Visibility Strategy Matches Your Business Personality? Want to build your own quiz? Start your free trial with Try Interact - affiliate link! In this episode, I’m sharing why quiz funnels aren’t dead - you might just be doing them wrong. I'm diving into the exact strategy I used to create a quiz that brought in 135 leads in 30 days with an 86% conversion rate (without a single ad). I’m wal...

3 months ago

9 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

What 4 Days of Silence Taught Me About Business, Burnout & My Body [Ep 208]

Text Kylie a question to be featured on a future episode! In this episode, I’m sharing what really happened when I unplugged from my life, my clients, my business - and even my own voice - for four days of complete silence. No phone. No talking. No reading. Just me, my nervous system, and a whole lot of uncomfortable stillness. If you’ve been holding it all together with duct tape and to-do lists, or wondering why your strategy suddenly feels heavy or hollow, this episode is your gentle - but...

3 months ago

16 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How to Use Simple Surveys to Finally Understand Your Ideal Client (& Sell More) with Nadine Nethery [Ep 207]

Text Kylie a question to be featured on a future episode! If you’ve ever launched something you knew your ideal client wanted - only to hear crickets, this episode is for you. I’m joined by customer experience strategist Nadine Nethery, who’s here to share how one simple survey can completely change the way you sell. We’re talking about the exact questions to ask, how to get honest answers, and why this is the secret to writing copy that makes your audience feel like you’re reading their mind...

3 months ago

27 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Why Your Audience Isn’t Growing (And What to Do Instead) [Ep 206]

Text Kylie a question to be featured on a future episode! In this episode, I’m pulling back the curtain on exactly why your email list might not be growing - even though you’re doing all the things. You’re collaborating, creating content, showing up on stories… and still hearing crickets? I promise, it’s not you but it is time to ditch outdated tactics and recalibrate what growth looks like in 2025. We’re in a different digital world now. Reels are saturated, trust is low, and your dream clie...

3 months ago

14 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How I'm Planning Q3 Without Burnout (and Still Growing My Email List) [Ep 205]

Text Kylie a question to be featured on a future episode! In this episode, I’m pulling back the curtain on exactly how I’m planning Q3 inside my business - and spoiler alert: I’m not launching anything new. Instead, I’m focusing on doing fewer things, better. Because just because you can do more… doesn’t mean you should. After a big season of visibility (Inside the Inbox, turning 40, and launching a quiz funnel), I’m intentionally shifting gears. This quarter is all about conversion, consolid...

4 months ago

16 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

Fix Your Freebie: The Psychology of Lead Magnets That Convert with Jillian Leslie [Ep 204]

If you’ve ever created a freebie and wondered why no one’s signing up - this episode is your answer. I’m joined by OG blogger, tech founder, and host of the Blogger Genius podcast, Jillian Leslie, and we’re diving deep into the psychology behind lead magnets that actually convert. We unpack the 6 buying triggers that make people sign up (and buy), how to stop creating “nice to have” PDFs and start building must have offers, and what to do when your freebie just isn’t working. Whether your ema...

4 months ago

33 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

How I Personally Nurture New Subscribers & How You Can Too! [Ep 203]

In this episode, I’m pulling back the curtain on what actually matters after a big list growth moment - whether it’s a summit, bundle, podcast feature, or your own launch. Because here’s the truth: List growth isn’t the problem. It’s what you do next that matters. So if you’ve just had a wave of new subscribers join your world, this episode will walk you through the exact nurture strategy I use to turn fresh leads into warm, ready-to-buy humans. What You’ll Learn in This Episode: The biggest ...

4 months ago

13 minutes

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

What If Pausing Isn’t Quitting... & Why It Might Be the Most Strategic Move You Can Make [Ep 202]

Today I’m peeling back the curtain on something we don’t talk about enough in online business... What if the answer isn’t to try harder… but to pause? If your last launch flopped, your content feels heavy, or you’ve been whispering “maybe I’m just not cut out for this” - this one’s for you. What You’ll Learn in This Episode: Why we don’t talk enough about the in-between seasons of business (& how they impact your mindset)What I learned from a client who swapped urgency for a Pause Plan - ...

4 months ago

8 minutes