📦 Parker is the CEO at Tradiant - https://www.gotradiant.com
📦 Parker is an expert in the secondary-distribution industry
📦 Tradiant is a specialist Distributor that works with brands to liquidate excess inventory
📦 Tradiant is a strategic liquidation and secondary-market distribution partner for brands that value trust, speed, and control over where their products end up
📦 In this episode, Jason & Parker discuss the secondary-market in detail and how Tradiant uniquely solves for brand inventory issues in a way that preserves brand equity, value and trust
Enjoy!
🎓 Josh is the Owner & CEO of ARM5 Formula - https://arm5formula.com
🎓 ARM5 Formula is a strategic eCommerce brand acquisition agency
🎓 ARM5 Formula is a next-gen eCommerce Aggregator that acquires and scales strong direct-to-consumer brands, backed by their proprietary ARM5™ Formula, driving growth through proven systems, deep expertise, and strategic capital
🎓 Josh was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓 Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓 We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
💡 Tomer is the Co-Founder & CEO of Yotpo - https://www.yotpo.com
💡 Yotpo started life as an eCommerce ratings and review platform
💡 Yotpo is now an multi-functional digital marketing platform, encompassing Reviews, UGC, Loyalty & Referrals modules
💡 Yotpo is built to drive conversion and repeat purchases for eCommerce brands
💡 In this episode Jason & Tomer discuss how Yotpo originally came to be and how they have had to continually reinvent themselves to stay relevant to digital marketers the world over
Enjoy!
📦In this special episode of the Podcast, Jason guests on the ECOMMERCE PODCAST with Matt Edmundson - https://www.ecommerce-podcast.com
📦This episode originally aired on October 31, 2024 - https://www.youtube.com/watch?v=S-jjtLjuJEY
📦In this conversation, Jason & Matt cover the following key topics:
Enjoy!
🎓 Nate is the CEO of Be the Hero Studios - https://betheherostudios.com
🎓 Be the Hero Studios is a specialist YouTube marketing agency
🎓 Be the Hero Studios has developed a unique YouTube marketing strategy called 'The Leaf Strategy'
🎓 Nate was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓 Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓 We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
Enjoy!
💡 Bryan is the CEO of Smartling - https://www.smartling.com
💡 Smartling is where translation meets intelligence, powering global growth with every word
💡 Smartling is built to make you extraordinarily productive, Smartling is the best way to translate
💡 Smartling integrates to your tech stack, automates workflows, and translates with AI at scale – for a fraction of the cost and turnaround time of traditional translation
💡 In this episode Jason & Bryan discuss the extreme business opportunity and business case for translation and why NO merchant should operate without it on their website
Enjoy!
📦 Nick is the Vice President, Technology Strategy & Solutions at ProfitOptics - https://www.profitoptics.com
📦 Nick is also a well known figure in the AI for Wholesale Distribution world
📦 Nick has been helping Distributors practically apply AI in their operations for the last couple of years
📦 In this episode, Jason & Nick discuss what is holding Distributors back as they navigate the brave new world of AI and how to leverage it to help streamline and grow their businesses
Enjoy!
🎓 Dan is the Co-Founder & CEO of Unbound Merino - https://unboundmerino.com
🎓 Unbound Merino is a performance Merino knitwear manufacturer and DTC retail brand
🎓 Unbound Merino's clothing is designed to help you pack and own less so you can focus your energy on the experiences that matter most
🎓 Dan was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓 Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓 We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
Enjoy!
💡 Michael is the Founder & CEO of Fanfare - https://fanfare.io
💡 Fanfare turns product launches into immersive experiences for today's experiential fans, creating hype-driven campaigns that excite audiences, deepen loyalty, and deliver real-time insights
💡 Fanfare delivers built-in messaging, interactive rewards, and frictionless data capture
💡 Fanfare is your unfair advantage in experiential commerce - turning hype into connection, anticipation into obsession, and casual customers into lifelong fans
💡 In this episode Jason & Michael discuss 'drop' based culture and commerce initiatives and how brands can leverage anticipation & FOMO to drive customer connection and engagement
Enjoy!
📦In this special episode of the Podcast, Jason guests on the Oro B2B Uncut Podcast - https://www.youtube.com/@OroCommerce/videos
📦Long time industry friend and B2B commerce expert Aaron Sheehan hosts
📦This episode was originally published by Oro on Jul 9, 2025 - https://www.youtube.com/watch?v=5PLk6mj7Jxs
📦In this conversation, Jason & Aaron cover the following key topics:
5:00 Why B2B companies still run on spreadsheets and ancient ERPs
9:00 Shadow IT in B2B operations
11:03 Field reps aging out, digital-native buyers moving in – how it’s reshaping expectations
13:05 The real question companies ask: Should we replace the ERP or launch eCommerce first?
15:23 Customers force the issue: “We’ll switch suppliers if you don’t make it easier”
17:05 How Jason breaks the customer base into three digital adoption buckets
19:16 Manual ordering habits (screenshots, PDFs)
23:20 When eCommerce is dismissed as ‘just for small customers’ and why that’s wrong
32:00 How eCommerce automation solves pain points beyond the transactional workflow
Enjoy!
🎓 Daniela is the Founder & CEO of Mindful Goods - https://mindfulgoods.co
🎓 Mindful Goods is a specialist Amazon CRO (conversion Rate Optimization) agency
🎓 Daniela was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓 Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓 We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
Enjoy!
💡 Shane is the Owner of TraceFuse - https://tracefuse.ai
💡 TraceFuse is the only AI-driven solution that detects negative reviews outside Amazon’s policies and guidelines
💡 TraceFuse files cases for you, so you don’t have to lift a finger
💡 TraceFuse is 100% Amazon TOS compliant
💡 In this episode Jason & Shane discuss how bad reviews can kill your Amazon performance and how to easily get rid of them when they violate Amazon's rules (hint: many do!)
Enjoy!
📦Brad is the Co-Founder & CEO of RevMethods - https://revmethods.com
📦RevMethods is specialist B2B website visitor identity resolution platform
📦RevMethods helps manufacturers & distributors generate more pipeline by identifying and engaging high value visitors
📦RevMethods enhances the customer experience with personalized interactions based on visitor data
📦In this episode, Jason & Brad discuss how important it is for B2B suppliers to recognize their high value, highly targeted ICP, unauthenticated website visitors that they can then get into engaging outreach campaigns in highly targeted ways
Enjoy!
🎓Tomer is the Founder & CEO of Peak Momentum & Massive Influence - https://www.massiveinfluence.co
🎓Tomer is also the Co-Founder of the Social Gems Influencer Management Platform - https://socialgems.io
🎓Tomer was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
Enjoy!
💡Alex is the Co-Founder & CEO of Passport - https://passportglobal.com
💡Passport is a cross-border eCommerce services provider
💡Passport handles end to end cross-border shipping and Merchant of Record (MOR) services
💡Passport delivers: Store configuration and localization support, Accurate, landed duty & tax costs, Reliable DDP shipping to 180+ countries, In-country enablement to mitigate de minimis changes, Duty drawback support to recover import fees, Expert tax, tariff, product and regulatory assistance, Growth-focused internationalization services, Local banking and payment options and more
💡In this episode Jason & Alex discuss the biggest challenges of selling and shipping goods cross border and how brands can best manage this at scale, with ease
Enjoy!
📦Div is the Co-Founder & CEO at WizCommerce - https://wizcommerce.com
📦Wiz is an AI-powered sales and eCommerce platform for wholesalers & distributors
📦WizCommerce is rebuilding wholesale from the ground up, with AI at the core that helps B2B's sell smarter, faster
📦WizShop: Your AI-powered B2B ecommerce platform for seamless ordering: Customer approval flows, 360-degree visibility, AI search, Inventory insights, Easy reordering, Custom settings
📦In this episode, Jason & Div discuss what it means to be 'AI First' as a B2B Commerce Platform today
Enjoy!
🎓Matthew is the Managing Partner of Build, Grow, Scale - https://buildgrowscale.com
🎓BGS is a digital services agency focused on 'Revenue Optimization' and they believe traffic is NOT your problem
🎓Matthew was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
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🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
Enjoy!
💡Troy is a General Manager at GreyOrange & Leader of GreyOrange’s gStore retail business unit - https://www.greyorange.com/gstore
💡GreyMatter is GreyOrange’s flagship software platform (warehouse orchestration / fulfillment orchestration) that handles real-time coordination between robots, people, and systems
💡gStore is a companion software for store operations, inventory management, and omnichannel execution (i.e. bridging back-of-store/inventory operations to stores) within the four walls of retail stores
💡gStore is integrated with GreyMatter to deliver an end-to-end orchestration across warehouse and store systems
GreyOrange also provides modules (within the GreyMatter stack) for sortation, smart conveying, and flexible workflow configuration
💡In this episode Jason & Troy discuss the need to fully integrate retail store inventory & fulfilment operations with the overall warehouse and OMS functions to deliver the best possible customer experience
*Bonus: FREE Eye on Inventory Report - https://www.greyorange.com/resource/eye-on-inventory-report
Enjoy!
📦Matt is the Practice Director, Wholesale Distribution at Pivotree - https://www.pivotree.com
📦Pivotree is a Toronto Headquartered digital commerce agency/SI with 7 global offices
📦Pivotree has deep expertise in commerce solution engineering for manufacturers and distributors
📦In this episode, Jason & Matt discuss how B2B business growth cannot rely on siloes of data or capabilities within the business, it requires a whole of business digital transformation approach to be successful long term
Enjoy!
🎓Al is the Founder & President of Polaris Brand Promotions - https://polarisbrandpromotions.com
🎓Polaris has created over 4,000 unique and exciting brand experiences across the US for the brands they represent
🎓Al was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!
------------------------------------------
🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast
🎓Mentoring Moments is composed of clips taken from Jason's eCommerce Q&A's - https://www.greenwoodconsulting.net/ecommerce-q-and-a-with-jason-greenwood
🎓We also regularly feature 'Guest Mentors' to talk about their own areas of expertise
Enjoy!