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The Disrupter Podcast
Charley Tichenor
249 episodes
4 days ago
Lessons from a $1B+ Revenue DTC and eCom Expert.
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Marketing
Business
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Lessons from a $1B+ Revenue DTC and eCom Expert.
Show more...
Marketing
Business
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Building a $1 Million Brand in 12 Months with Facebook Ads
The Disrupter Podcast
1 hour 8 minutes 22 seconds
5 months ago
Building a $1 Million Brand in 12 Months with Facebook Ads

In this episode, we break down how to focus on what actually drives profit rather than chasing multiple revenue streams aimlessly. The key to success? Zero in on your most profitable offers and let Facebook’s machine learning do the heavy lifting.

💡 Big Takeaways:
✅ Find the right offer – Not just the highest AOV or LTV, but one that drives repeat purchases at a low CPA.
✅ Think long-term cash flow – It’s not about today’s profit but building a predictable revenue stream.
✅ Optimize your ad strategy – Use dynamic creatives, broad targeting, and gradual budget increases to scale efficiently.
✅ Facebook is your business partner – Align your goals with the platform to drive sustainable growth.
✅ Simplify your approach – Less complexity = more actionable data and better results.

If you’re tired of ad strategies that don’t scale, this episode is for you. Tune in and start making your ads work for your business, not against it. 🚀

The Disrupter Podcast
Lessons from a $1B+ Revenue DTC and eCom Expert.