Learn from the industry's top business and marketing experts.
The Digital Tourism Show is a tourism marketing advice podcast covering topics form business development, brand awareness, growth, and online marketing.
Every episode has one aim, to help you grow your business and better understand your customers purchase journey.
All content for The Digital Tourism Show is the property of Chris Torres and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Learn from the industry's top business and marketing experts.
The Digital Tourism Show is a tourism marketing advice podcast covering topics form business development, brand awareness, growth, and online marketing.
Every episode has one aim, to help you grow your business and better understand your customers purchase journey.
Welcome to what will be the last ever Digital Tourism Show… but not the end of me producing even more videos, podcasts, articles and marketing advice! Stay tuned to find out more.
It is now impossible to track across domain names, which means tracking over a booking widget or separate booking URL is no longer possible. But there is a simple solution to this problem that Res Tech and booking platforms MUST implement if they wish to aid their customers and partners in generating more bookings through their sys
Whether it is yourself or someone else that writes for you, looking at what is popular and engaging consumers right now will help you think of ideas for your own business.
By utilising these tools, you can gain some quick insights into how your competitors are performing online and what paid social ads they are producing, allowing you to gain an advantage when creating your own marketing strategies.
It is a platform that every local business owner should be aware of and use, given that the information you submit to your listing can appear in a number of different ways on the search engine, including the knowledge panel and maps.
With more and more consumers finding products on platforms other than your own website, it is becoming more important than ever to show your experiences in a place where your customers ‘hang-out’.
I love video marketing so I can’t wait to see what you all produce and feel free to post some of your best videos in the comments section of the relevant post on my Facebook Group.
I want you to create your own crystal ball... a 2-year cash-flow predictor that allows you to see how your business will look like over the next 2 years.
I am going to ask you to look at your customers' purchase journey and determine if there are any gaps in your sales and marketing, meaning you are possibly missing out on potential opportunities to sell or upsell to that customer.
Dedicating even just one hour on sales per day can make all the difference. With this episode, my hope is that it can show you how to interact with your potential customer in an automated way, with just a few in-person touch points along the way.
Next to actual bookings, reviews are the lifeblood for any tourism business as it can be all the difference between someone selecting your experience over another.
These are designed to give you quick to-do’s that don’t take up much of your time but will help you grow your business if you take just 5 mins out of your day for each task we cover.
Important Announcements and the Future of The Digital Tourism Show
Welcome everyone to the Digital Tourism Show, the first of 2022 so Happy New Year to you all and hope you had a fantastic break.
I wanted to use the time in this episode to provide you all with a few exciting announcements of things I am looking to launch in 2022, as well as an update on the future of this very show, so let’s start with the Digital Tourism Show.
How we experience tours, the technology we will use during these experiences… What shifts we are currently seeing in this sector and what this means for everyone.
Josh and Chris discuss how technology can enhance the guest experience from the dreaming phase, through to the experience phase and beyond. Josh also hosts and shares his knowledge on his own podcast, The Guest Experience Show, so you can expect lots of good advice from this episode.
Christian Watts of Magpie and Chris Torres of Tourism Marketing Agency discuss the benefits of Things To Do On Google, the replacement for Reserve With Google and what it means fo Tour Operators. They also discuss Google My Business in general and how you can capitalise on this under utilised resource.
In this episode Chris is joined by Peter Johnson of Trytn and we discuss the importance of a robust reporting system so you can make informed decisions in both your marketing and sales.
Learn from the industry's top business and marketing experts.
The Digital Tourism Show is a tourism marketing advice podcast covering topics form business development, brand awareness, growth, and online marketing.
Every episode has one aim, to help you grow your business and better understand your customers purchase journey.