From dropping out of university to managing over KES 17 million in Meta ad spend, this is Vanessa’s story.In this episode of The Diary of a Budding Entrepreneur, I sit down with Vanessa, a Meta Ads Specialist and Founder of Videogram Kenya, who shares her powerful journey of resilience, reinvention, and real results.After getting pregnant in her third year and leaving university, Vanessa dove into freelancing, and what started as a side hustle evolved into a full-fledged Meta Ads agency that has helped brands spend and scale over KES 17 million in campaigns.She opens up about:💡 How she found her footing in digital marketing🎯 What businesses get wrong about Meta Ads🔥 The behavioral targeting secrets that actually convert📈 Practical strategies to grow and scale your business through Meta Ads in 2025If you’re a business owner, marketer, or entrepreneur looking to understand how to turn Meta Ads into real growth, you’ll want to watch this one to the end.🎟️ UPCOMING EVENTJoin Vanessa at the Business Growth Lab on Saturday, October 25th, 2025, from 10 AM to 5 PM for a transformative session titled “Your Roadmap to Scaling Right: Insights to Take You Into 2026 With Confidence.”Don’t miss this chance to learn directly from industry experts including Yvonne Kanyi and Robert Wamwea.Click the following link to get a ticket to the Business Growth Lab event: https://selar.com/152219996r?fbclid=P...📲 Follow Vanessa on Instagram: @vanessasocialmediastrategist👩🏽💼 Host: Martha Munyeki🎙️ The Diary of a Budding Entrepreneur✨ Connect with Martha & the Triple Em Consortium:🏠 Triple Em Suites – Furnished apartments across Kenya for work or leisure📍 Instagram: @tripleem_suites📱 TikTok: @tripleemsuites💼 Insurance Banter KE – Making insurance simple, smart, and relatable📍 Instagram: @insurance_banter.ke📱 TikTok: @insurance.banter.ke📞 For collaborations or any inquiries, reach me directly at +254 700 303 906 or buddingentrepreneurdiary@gmail.com#MetaAds #DigitalMarketingKenya #Entrepreneurship #BusinessGrowth #DiaryOfABuddingEntrepreneur #TripleEmConsortium #VideogramKenya
🎙️ In This Episode:
From big wins in forex trading to devastating losses in crypto, Erick Kinuthia has experienced the full rollercoaster of financial markets. But instead of giving up, he pivoted — and co-founded Cach Finance, one of Kenya’s first crowdfunding platforms.
In this raw and insightful conversation, Erick shares:
• His journey through the highs and lows of forex and crypto trading
• The brutal lessons that shaped his entrepreneurial mindset
• The real challenges of launching a fintech startup in Kenya
• What it takes to build trust, systems, and resilience in a tough market
Whether you’re a budding entrepreneur, a fintech enthusiast, or just curious about how real businesses are built in Africa — this episode is for you.
👉 Don’t forget to like, subscribe, and drop a comment if Erick’s story inspires you!
📲 Connect with Erick Kinuthia
https://www.linkedin.com/in/erickinuthia/
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Are You Overpaying Tax Without Knowing It?
In this episode of The Diary of a Budding Entrepreneur, I sit down with Fiona Witaba, a tax expert and bookkeeper, to break down how small businesses can stay tax compliant, legally minimize their tax bills, and use proper bookkeeping to unlock business growth.
Whether you’re just starting out or have been in business for a while, this conversation is packed with practical insights and real-life strategies you can apply today.
What You’ll Learn:
• How to avoid common tax mistakes Kenyan businesses make
• Smart ways to reduce your tax burden legally
• The role of bookkeeping in business growth and sustainability
• Why tax compliance is a game changer for SMEs
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Need Insurance?
If you’re looking for life, health, business, or any other type of insurance, feel free to call or WhatsApp me directly at +254700303906.
⸻
Need Help With Your Taxes or Bookkeeping?
Get in touch with Fiona Witaba for expert support:
Phone: +254117333818
Email: fionawitaba1@gmail.com
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Subscribe for more real and raw conversations with Kenyan entrepreneurs who are building, growing, and thriving.
#TaxTipsKenya #BookkeepingForSMEs #DiaryOfABuddingEntrepreneur #FionaWitaba #BusinessGrowthKenya #KRATips
In this episode of The Diary of a Budding Entrepreneur, I sit down with The Social Insider—one of the most brilliant minds when it comes to social media growth.
She shares game-changing tricks and strategies that every business owner should be using to grow their brand, attract loyal followers, and turn online presence into profits.
Whether you’re running a startup, a side hustle, or an established business, this episode is packed with practical tips to help you leverage social media the smart way in 2025.
What you’ll learn:
• The biggest mistakes businesses make on social media
• Easy tricks to grow your audience and engagement
• How to convert followers into paying clients
• Her personal content strategy for success
• And so much more!
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Sponsored by Triple Em Suites
Looking for a cozy, private, and affordable place to stay? Whether it’s for work or leisure, Triple Em Suites is the perfect spot for your next getaway or business trip.
Call us now on +254700303906 for inquiries or bookings!
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#SocialMediaTips #BusinessGrowth #TheDiaryOfABuddingEntrepreneur #TheSocialInsider #TripleEmSuites #SocialMediaMarketing #SmallBusinessTips #ContentMarketing
How She Built Sued Watches with a $5K Grant! | Susan Mueni’s Business Lessons & Challenges 🚀 | #SN1EP5
In this episode of The Diary of a Budding Entrepreneur, we sit down with Susan Mueni, Founder of Sued Watches, to discuss her inspiring journey of building a unique watch brand in Kenya after winning a $5,000 grant from Safaricom Blaze BYOB.
She shares:
✅ How she secured grant funding through Safaricom Blaze BYOB & used it to launch Sued Watches
✅ The biggest business lessons she has learned along the way
✅ The challenges of running a niche watch brand in Kenya
✅ Entrepreneurial insights for anyone looking to start & grow a business
This episode is packed with valuable insights on funding, brand building, and overcoming challenges—a must-watch for any entrepreneur, startup founder, or business enthusiast!
💬 What’s your biggest takeaway from Susan’s story? Drop a comment below!
📌 Follow Sued Watches:
Instagram: https://www.instagram.com/suedwatches?igsh=MTljZjBpNGl2MHl4cA==
Website: suedwatches.com
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TikTok: https://www.tiktok.com/@budding_entrepreneur?_t=ZS-8uvmaEjKsz7&_r=1
Instagram: https://www.instagram.com/the_budding_entrepreneur?igsh=NW44MTN6aGJjNXlx&utm_source=qr
Podcast: https://open.spotify.com/show/6Ecofebcp0W6O2xJq52Ve8?si=4QKXcnZgQbmySIMklm-RGg
#Entrepreneurship #SuedWatches #SafaricomBlazeBYOB #BusinessLessons #Startups #DiaryOfABuddingEntrepreneur
Everyone talks about strategy, funding, and marketing—but what about the unspoken truth behind real business growth? Personal leadership.
In this episode of The Diary of a Budding Entrepreneur, I sit down with Annmercy Waithera, a personal leadership expert, to uncover the mindset shifts and self-discipline habits that truly drive success.
We discuss:
🔥 Why personal leadership is the foundation of business growth
🔥 How self-discipline and decision-making impact success
🔥 The leadership mistakes that hold entrepreneurs back
🔥 Practical strategies to lead yourself—and your business—to the next level
If you’re an entrepreneur, leader, or business owner looking to break through limitations, this episode is for you!
🚀 Hit that LIKE button, drop a COMMENT, and SUBSCRIBE for more raw business insights!
📌 Connect with Annmercy Waithera: https://www.instagram.com/waithera_annmercy?igsh=ZWp5NXNzMm50OXRo
📌 Follow me for more: https://www.instagram.com/the_budding_entrepreneur?igsh=NW44MTN6aGJjNXlx&utm_source=qr
#Entrepreneurship #Leadership #BusinessGrowth #AnnmercyWaithera #TheDiaryOfABuddingEntrepreneur
💡 The Entrepreneurial Hustle with Yvonne Kanyi – Business Survival, Smart Selling, & Money Moves! 🔥
In this episode of The Diary of a Budding Entrepreneur, we sit down with Yvonne Kanyi, the powerhouse behind Beauty Square, one of Kenya’s leading skincare brands. From financial struggles to smart marketing and hiring strategies, Yvonne shares real, unfiltered insights on what it takes to build and sustain a successful business in Kenya.
What You’ll Learn in This Episode:
✅ The Beauty Square Journey – How Yvonne turned a small skincare business into a household name 🌟
✅ Why every business needs an emergency fund – Protect yourself from financial shocks 💰
✅ Performance-Based Hiring – Why Yvonne hires based on results, not just CVs, and how it transformed her business 👩💼📊
✅ The power of personal selling – Stop hiding behind posts; your brand needs YOU! 📢
✅ Leveraging key relationships – How landlords, suppliers, and networks can save your business in tough times 🤝
✅ Hustler mentality – A banker selling bananas from her car? Proof that smart entrepreneurs do whatever it takes! 🍌🚗
✅ Negotiation over quitting – The conversation with her landlord that saved her business 💡
📢 If you’re an entrepreneur looking for real, practical advice, THIS episode is a must-watch!
🎙️ About Yvonne Kanyi & Beauty Square
Yvonne Kanyi started Beauty Square with a passion for skincare and a mission to make quality products accessible in Kenya. Through smart marketing, resilient financial planning, and a performance-driven hiring approach, she has grown it into a leading brand in the beauty industry. If you want to learn how to scale your business, hire the right people, and market like a pro, don’t miss this episode!
📺 Watch the full episode now and let us know—what’s your biggest business lesson from Yvonne?
📌 Want to Book the Airbnb We Shot This Episode In?
WhatsApp or call Triple Em Suites at +254700303906 to book your stay! 🏡✨
#Entrepreneurship #BusinessGrowth #BeautyIndustry #MarketingTips #EntrepreneurMindset #SideHustle #FinancialFreedom #KenyanEntrepreneurs #HustleCulture #SellShamelessly #SmartHiring #PerformanceHiring
Ever dreamed of leaving your corporate job to start your own business but feared the risk? In this episode of The Diary of a Budding Entrepreneur, I sit down with Scovia Miruka, a fearless entrepreneur who turned her passion into a thriving fashion brand.
We dive deep into:
✅ How she made the bold decision to quit her 9-to-5
✅ The biggest challenges she faced in building a business
✅ Proven strategies for growing a successful brand
✅ Lessons she’s learned from scaling her fashion empire
Her story proves that entrepreneurship isn’t easy—but with the right strategies, it’s worth it! If you’re thinking of making the leap from employee to entrepreneur and want to learn how to build a strong brand, this episode is a must-watch!
📌 Subscribe now for more real stories from entrepreneurs: https://youtube.com/@thediaryofabuddingentrepreneur?si=IL4B0pqhgxnDo3G3
🎥 Watch next: Our Interview with Yvonne Kanyi, Founder Beauty Square
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👇 Let’s discuss! What’s your biggest challenge in growing your brand? Drop a comment below!
In this episode of The Diary of a Budding Entrepreneur, we sit down with Verah Anjichi, the visionary founder of African Inspired, a thriving fashion brand that started with just KES 5,000!
Verah shares her incredible journey—from the challenges of launching a business with limited capital to building a successful African-inspired fashion empire. She opens up about:
✅ How she turned KES 5K into a profitable brand
✅ The struggles, wins, and lessons learned as an entrepreneur
✅ Tips for anyone looking to start and grow a business from scratch
If you’ve ever doubted that small beginnings can lead to massive success, Verah’s story will inspire you!
🔔 Subscribe for more entrepreneurial stories: https://youtube.com/@thediaryofabuddingentrepreneur?si=pRBBjYVrBIZ4xKaF
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💬 Drop a comment—what’s your biggest takeaway from Verah’s journey?
#AfricanInspired #VerahAnjichi #FashionEntrepreneur #SmallBeginnings #Entrepreneurship #DiaryOfABuddingEntrepreneur
