Send us a text Every production company hits that breaking point — too many shoots, not enough crew. The natural instinct is to hire more people, but that’s exactly what kills efficiency and profit. In this episode, Den reveals how smart video business owners are using AI to systemise their workflows, eliminate admin bottlenecks, and scale up without adding headcount. Here’s what you’ll discover: Why hiring more staff isn’t the solutionReal AI workflows that save hours every weekHow to automa...
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Send us a text Every production company hits that breaking point — too many shoots, not enough crew. The natural instinct is to hire more people, but that’s exactly what kills efficiency and profit. In this episode, Den reveals how smart video business owners are using AI to systemise their workflows, eliminate admin bottlenecks, and scale up without adding headcount. Here’s what you’ll discover: Why hiring more staff isn’t the solutionReal AI workflows that save hours every weekHow to automa...
The 1-4-8 Rule That Changed Everything: How Matt Smolen Scaled Balloon Tree Without Burning Out EP#367
The Den Lennie Show
54 minutes
7 months ago
The 1-4-8 Rule That Changed Everything: How Matt Smolen Scaled Balloon Tree Without Burning Out EP#367
Send us a text Ever feel like your video business is stuck in survival mode, feast or famine, no time to breathe, and definitely no time to grow? In this episode, Den sits down with Matt Smolen, founder of Balloon Tree Productions, to uncover the surprisingly simple system that helped him go from an overwhelmed solo freelancer to running a thriving 5-person team, operating out of a slick Melbourne studio. Matt reveals: The 1-4-8 rule that created consistent monthly revenueHow he finally stopp...
The Den Lennie Show
Send us a text Every production company hits that breaking point — too many shoots, not enough crew. The natural instinct is to hire more people, but that’s exactly what kills efficiency and profit. In this episode, Den reveals how smart video business owners are using AI to systemise their workflows, eliminate admin bottlenecks, and scale up without adding headcount. Here’s what you’ll discover: Why hiring more staff isn’t the solutionReal AI workflows that save hours every weekHow to automa...
