How to Sell $350 PT Sessions to Medicare Patients

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The Dave Kittle Show

Dave Kittle

374 episodes

1 day ago

Have you considered selling some or all of your healthcare business? Do you have an exit strategy or succession plan? Do you need a broker? Do you want to know how you can sell your business for top dollar? This show will give you the answers.Hi I’m Dave Kittle, Doctor of Physical Therapy and Owner of Concierge Pain Relief - Home Physical Therapy in Brooklyn, NY. Welcome to The Dave Kittle Show. Each week we talk to leading experts in healthcare mergers and acquisitions, and physical therapy private practice owners. This show will also give you proven strategies, actionable insights, and essential skills to buy or sell your physical therapy practice. And, if you like what you hear from the host, Dave Kittle, then it's possible that he and his team, The Fieldmaker Group, may be interested in acquiring some or all of your physical therapy practice. Connect with him on LinkedIn: https://www.linkedin.com/in/davekittle

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All content for The Dave Kittle Show is the property of Dave Kittle and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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How to Sell $350 PT Sessions to Medicare Patients

The Dave Kittle Show

34 minutes 11 seconds

3 weeks ago

How to Sell $350 PT Sessions to Medicare Patients

Most PTs panic when a Medicare patient calls asking, “Do you take my insurance?” but what if that same call could turn into a $350 cash session?

In this episode, Dave Kittle, Tony Maritato, and Jimmy McKay break down how to communicate value, use outcome-based messaging, and sell clarity instead of coverage. From Medicare opt-out strategy to real patient calls and the psychology behind premium pricing, this episode shows how elite PTs build trust, charge what they’re worth, and win without billing codes.

Watch more from PT Pintcast →https://www.youtube.com/@PTPintcast

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EPISODE BREAKDOWN

[00:00] — Building Tangible Solutions for Clients

[00:54] — Dave's Idea and Medicare Opt-Out Discussion

[01:04] — Physical Therapists Opting Out of Medicare

[02:15] — Medicare Beneficiaries' Choices and Implications

[03:46] — Marketing in Healthcare: The Key to Success

[04:35] — Communicating Value to Medicare Beneficiaries

[05:05] — Challenges for New Grads in Physical Therapy

[05:50] — Challenges for Long-Time Practice Owners

[06:29] — The Importance of Online Presence

[07:30] — The Changing Landscape of Physical Therapy

[08:50] — The Importance of Social Media in Small Business

[09:55] — Communicating Value to Clients

[10:17] — Phone Conversation Strategies for Medicare Beneficiaries

[14:28] — Marketing Problems and Solutions

[18:25] — Content Creation and Marketing Strategies

[21:49] — Medicare Advantage and Cash-Based Services

[23:26] — The Futility of Certain Activism Efforts

[24:10] — The Reality of Activism in Healthcare

[26:15] — Sales Techniques and Client Communication

[27:16] — The Value of Tangible Service Plans

[28:41] — Misrepresentation in Professional Titles

[29:40] — The Exhaustion of Fighting for Change

[31:44] — Achievable Goals vs. Grand Aspirations

Want to Connect with Dave?

Book a strategy call:

https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales

Thinking of selling your practice or partnering?

https://www.fieldmakergroup.com

Connect with Dave:

Email: Dave@Conciergepainrelief.com

Instagram: @davekittle https://www.instagram.com/davekittle/

LinkedIn: https://www.linkedin.com/in/davekittle/

Call (646)-781-8884

Hosted on Acast. See acast.com/privacy for more information.