Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
Technology
Health & Fitness
About Us
Contact Us
Copyright
© 2024 PodJoint
Podjoint Logo
US
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts211/v4/4e/48/15/4e4815b4-9a6a-f685-9a53-3095db6a34f2/mza_13941238455372280053.jpg/600x600bb.jpg
The CX Iconoclast
OCX Cognition
61 episodes
1 day ago
In this episode of The CX Iconoclast, Richard Owen hosts Bill Staikos, a CX and EX leader with more than 20 years of experience helping organizations move beyond dashboards and into delivering tangible business outcomes. Drawing on his unique perspective from both the vendor and buyer sides of the industry, Bill discusses why too many companies are still stuck in outdated models of customer experience - focused on surveys and metrics - rather than designing solutions with customers at the cen...
Show more...
Management
Business
RSS
All content for The CX Iconoclast is the property of OCX Cognition and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of The CX Iconoclast, Richard Owen hosts Bill Staikos, a CX and EX leader with more than 20 years of experience helping organizations move beyond dashboards and into delivering tangible business outcomes. Drawing on his unique perspective from both the vendor and buyer sides of the industry, Bill discusses why too many companies are still stuck in outdated models of customer experience - focused on surveys and metrics - rather than designing solutions with customers at the cen...
Show more...
Management
Business
Episodes (20/61)
The CX Iconoclast
Rewiring CX: Bill Staikos on Human-Centered AI and the Future of Experience Leadership
In this episode of The CX Iconoclast, Richard Owen hosts Bill Staikos, a CX and EX leader with more than 20 years of experience helping organizations move beyond dashboards and into delivering tangible business outcomes. Drawing on his unique perspective from both the vendor and buyer sides of the industry, Bill discusses why too many companies are still stuck in outdated models of customer experience - focused on surveys and metrics - rather than designing solutions with customers at the cen...
Show more...
11 hours ago
36 minutes

The CX Iconoclast
Designing Better Endings: Joe MacLeod on the Overlooked Side of Customer Experience
In this episode of The CX Iconoclast, Richard Owen sits down with Joe MacLeod – author, speaker, and self-proclaimed “Head of Endineering” – to explore one of the most overlooked parts of customer experience: the ending. Drawing on insights from his books and decades of experience, Joe explains why most companies obsess over creating desire and delivering products, yet neglect the final stage of the customer journey. From cable companies using aggressive tactics to retain customers to gyms ma...
Show more...
2 weeks ago
28 minutes

The CX Iconoclast
From Cost-Cutting to Customer Growth: A Smarter AI Strategy – with McKinsey partner Tey Bannerman
In this episode of the CX Iconoclast podcast, Richard Owen speaks with Tey Bannerman, a McKinsey partner focused on deploying AI in large enterprises to improve customer retention and growth. Bannerman emphasizes that AI should solve real human and business problems rather than just serve as a technological novelty. He critiques the reflexive use of AI for cost-cutting and job elimination, urging companies to instead prioritize long-term value creation and enhanced customer experience. He sha...
Show more...
4 weeks ago
32 minutes

The CX Iconoclast
The KPI Revolution: Turning Data into Decisions Using AI - With Michael Schrage of MIT
What if your KPIs could talk back—and guide your business forward? In this episode, Richard Owen and Brian Curry of OCX Cognition, and MIT’s Michael Schrage explore how AI is transforming not just customer experience metrics, but the very nature of leadership and organizational capability. They suggest why so many companies stick with legacy KPIs despite major shifts in tech, and how conversational AI and “chat-modified” metrics are helping innovative leaders turn passive data into proactive ...
Show more...
3 months ago
45 minutes

The CX Iconoclast
What 25 Years of Tech Research Tells Us About the Future of AI - With Cornell's Chris Forman
What happens when leading-edge academic research meets real-world customer dynamics? In this episode, OCX Cognition CEO Richard Owen welcomes Chris Forman, Professor of Strategy, Innovation, and Technology at Cornell’s Dyson School, to discuss how technology adoption, data integration, and organizational readiness shape B2B outcomes. Together, they clarify the critical differences between collecting data and using it—and why even sophisticated firms often struggle to translate tech investment...
Show more...
3 months ago
36 minutes

The CX Iconoclast
AI, Culture, and the Future of Customer Experience: A Conversation with Murli Buluswar of Citi
In this episode of CX Iconoclast, OCX Cognition CEO Richard Owen sits down with Murli Buluswar, Head of Analytics at Citi’s U.S. Personal Bank, to explore how AI is reshaping customer insight and experience at enterprise scale. Murli shares his journey from early interest in behavioral science and analytics to leading cutting-edge initiatives that bring such innovation to life. From sharing intelligence across teams to improving operational risk detection and enabling hyper-personalization, h...
Show more...
4 months ago
35 minutes

The CX Iconoclast
Humans, AI, and the Trouble with Truth: A Conversation with Dean Eckles
In this episode of CX Iconoclast, Richard Owen sits down with Dean Eckles, MIT professor and former Facebook data scientist, to explore the real-world dynamics of misinformation—and what actually works to stop it. Eckles shares insights from his landmark research showing that correcting false content on social media doesn’t always reduce misinformation. In fact, it can sometimes make things worse, prompting users to double down and share even more toxic content. But there’s good news: feature...
Show more...
4 months ago
36 minutes

The CX Iconoclast
Humanity at Scale: Bruce Temkin on Redefining Leadership in the Age of AI
In this CX Iconoclast episode, Richard Owen speaks with Bruce Temkin, a pioneering figure in customer experience, about his new initiative: Humanity at Scale. Temkin explains that despite decades of progress in CX and EX, many leaders still perceive a trade-off between focusing on people and achieving business results. His goal is to eliminate this false dichotomy by helping leaders understand that truly human-centric organizations—those that embrace how people naturally think, feel, and beha...
Show more...
4 months ago
38 minutes

The CX Iconoclast
Why do some organizations disrupt while others decay? - With MIT's Steve Spear
If you have never heard of the Department of Disruptive Capabilities, this is the place to be! In this episode, OCX Cognition CEO Richard Owen sits down with MIT Senior Lecturer and renowned efficiency expert Steve Spear to explore what makes the world’s most innovative organizations tick. Drawing on his experience with Toyota, the U.S. Navy, and Fortune 500 leaders, Steve unpacks the mechanics of high-velocity learning—why relentless experimentation, rapid problem-solving, and dynamic adapta...
Show more...
5 months ago
39 minutes

The CX Iconoclast
AI, Leadership, and the Future of Customer Experience – with Moira Clark
In this episode of CX Iconoclast, Richard Owen sits down with Professor Moira Clark, Director of the Henley Centre for Customer Management at Henley Business School. Moira brings sharp insight from two decades of research into what drives customer loyalty, profitability, and organizational performance. Together, they discuss the evolving role of AI in customer experience—from hyper-personalization to smarter service automation—and challenge businesses to move from short-term tactics to bold, ...
Show more...
5 months ago
41 minutes

The CX Iconoclast
What Global CEOs Need to Know About CX in Latin America - With Felipe Bayón and Mauricio Duarte
In this episode, Richard Owen is joined by Felipe Bayón, newly-appointed CEO of GeoPark and former CEO of Ecopetrol, as well as Mauricio Duarte, a leading CX strategist in Latin America, to explore the evolving role of customer experience in the region. Felipe shares firsthand insights into navigating uncertainty, resilience, and digital transformation in Latin America’s complex business landscape. Mauricio highlights how companies are accelerating their shift toward customer-centric strategi...
Show more...
6 months ago
34 minutes

The CX Iconoclast
The Future of Telcos in an AI-driven World - With Harry Baldock and Marc Anné
Richard Owen hosts a conversation on the future of the telecommunications industry with Marc Anné, Chair of the World Communication Awards judging panel, and Harry Baldock, Editor of Total Telecom. The discussion covers key industry trends, including the rise of 5G, the growing dominance of hyperscalers, and the challenge of telcos transforming into technology companies. They address the persistent revenue struggles of telecom operators despite increasing data consumption, the role of AI in n...
Show more...
6 months ago
40 minutes

The CX Iconoclast
NPS Isn't Dead, But It’s on Life Support: The Future of B2B Customer Experience
In this podcast, Richard Owen and Brian Curry tackle the provocative question, “Is NPS dead?” While acknowledging the clickbait nature of the question, they argue that the traditional Net Promoter Score (NPS) program has become outdated—not because the metric itself is useless, but because the way companies implement it has failed to evolve. Surveys, once the backbone of customer experience (CX) programs, are increasingly unreliable due to response bias and their inability to provide real-tim...
Show more...
7 months ago
27 minutes

The CX Iconoclast
Marketing, AI, and the Power of Focus: Insights with Simon Lyons
OCX Cognition founder Richard Owen hosts Simon Lyons in this latest conversion. Simon has had a long and varied career working in marketing, brand management, and strategic development across a variety of industries, including power generation, drinks, and even the Scottish Football Association. Richard and Simon discuss the challenges and opportunities in modern marketing, particularly as organizations shift from strategic principles to a heavy reliance on digital execution. Simon suggests...
Show more...
7 months ago
33 minutes

The CX Iconoclast
The Future of CX: AI, NPS, and the Power of Data - with Richard Owen and Mauricio Duarte
In this first of a series of two podcasts, Mauricio Duarte, CEO of Opinat, interviews Richard Owen, CEO of OCX Cognition, about the evolution of customer experience (CX) and the future of AI as a way of improving customer retention and growth. Richard shares his own CX journey, starting at Dell Computer, where he recognized customer experience as a key differentiator. He later joined Satmetrix as CEO, where he and his team were top contributors to worldwide adoption of the Net Promoter Score ...
Show more...
8 months ago
24 minutes

The CX Iconoclast
B2B CX Reimagined: Predictive Analytics and Account-Level Insights - with Richard Owen and Mauricio Duarte
In the second podcast of this two-part series, Mauricio Duarte and Richard Owen go deeper into the transformative role of AI in customer experience (CX). Richard highlights AI as a generational shift, resembling the advent of the internet in its ability to transform our work, and discusses its potential to revolutionize CX measurement and personalization. He emphasizes that while AI can enhance contact center operations and hyper-personalize digital experiences, it must be used thoughtfully t...
Show more...
8 months ago
36 minutes

The CX Iconoclast
What happened to Starbucks’ "third place" magic? With Joe Pine and Louis-Etienne Dubois
In this episode, Richard Owen speaks with Joe Pine and Dr. Louis-Etienne Dubois about Starbucks’ journey of rediscovering its core identity as a "third place" — a welcoming environment between work and home. They explore how Starbucks' focus on retail efficiency and loss of employee-customer connection led to its decline, while highlighting the brand’s unique strengths that competitors haven’t been able to replicate. With the new CEO aiming to return to the company’s roots, there’s optimism f...
Show more...
8 months ago
36 minutes

The CX Iconoclast
Best of 2024 – Technology-driven CX enhancements
2024 was a great year for the CX Iconoclast, thanks to the amazing guests we had. One of the topics that came up was the nature of technology-driven CX enhancements. As you might imagine, technology, especially automation and AI driven support tools, has enabled companies to offer streamlined, consistent, and highly proactive customer experience. In this 'Best of' episode of The CX Iconoclast, Richard Owen highlights great insights from two leading voices in customer experience innovation: J...
Show more...
10 months ago
4 minutes

The CX Iconoclast
Best of 2024: AI and Predictive Analytics | Highlights from the CX Iconoclast Podcast
In this 7-minute highlight reel, Richard Owen, CEO of OCX Cognition, explores how AI and predictive analytics are transforming B2B customer experience by providing actionable insights, improving operational efficiency, and personalizing customer engagement. Featured Guests: Chris Bishop (Conga): Shares how predictive analytics moves businesses from reactive problem-solving to proactive growth.Sean Albertson (Call center expert and author of 4ROCKS): Discusses leveraging AI to pr...
Show more...
10 months ago
7 minutes

The CX Iconoclast
Best of 2024 – The Value of Long-Term Customer Relationships - With Das Narayandas
2024 was a great year for the CX Iconoclast, thanks to the amazing guests we were able to host. It may be no surprise to you that one of the topics that came up repeatedly was the value of long term customer relationships. Long term CLV and customer retention are now vital metrics in B2B success, focusing on relationship management beyond the immediate sale. What makes long-term customer relationships so crucial in the B2B space? In this highlight from the CX Iconoclast podcast series, Richar...
Show more...
10 months ago
7 minutes

The CX Iconoclast
In this episode of The CX Iconoclast, Richard Owen hosts Bill Staikos, a CX and EX leader with more than 20 years of experience helping organizations move beyond dashboards and into delivering tangible business outcomes. Drawing on his unique perspective from both the vendor and buyer sides of the industry, Bill discusses why too many companies are still stuck in outdated models of customer experience - focused on surveys and metrics - rather than designing solutions with customers at the cen...