Your GTM Isn’t Broken — But Something Else Is.

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The Curao Compass™

Ivelisse Arroyo

5 episodes

2 days ago

The Curao Compass™ — Where Strategy Meets Operational Truth in less than 10 minutes. Most leaders think their GTM strategy fails because of marketing. It doesn’t. It fails because the business beneath it is misaligned. Hosted by Ivelisse Arroyo, Fractional CMO and founder of Curao Marketing & Business Consulting, The Curao Compass™ podcast helps executives, founders, and high-growth leaders uncover the structural, operational, and financial blind spots that silently derail their growth. Each episode breaks down how to engineer clarity across marketing, operations, revenue, and leadership.

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Your GTM Isn’t Broken — But Something Else Is.

The Curao Compass™

4 minutes 48 seconds

3 weeks ago

Your GTM Isn’t Broken — But Something Else Is.

In this first episode of The Curao Compass™, Ivelisse Arroyo, reveals why most GTM strategies fail from the inside out.

You’ll learn how structural gaps, operational silos, and unclear financial alignment can quietly sabotage your business grwoth, and how to diagnose those issues using The Curao Compass™, a framework built to realign business systems and restore growth clarity.

#TheCuraoCompass #GTMStrategy #BusinessMisalignment #ExecutiveMentorship #BusinessGrowth #BusinessSystems #LeadershipClarity