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The Curao Compass™
Ivelisse Arroyo
5 episodes
12 hours ago
The Curao Compass™ — Where Strategy Meets Operational Truth in less than 10 minutes. Most leaders think their GTM strategy fails because of marketing. It doesn’t. It fails because the business beneath it is misaligned. Hosted by Ivelisse Arroyo, Fractional CMO and founder of Curao Marketing & Business Consulting, The Curao Compass™ podcast helps executives, founders, and high-growth leaders uncover the structural, operational, and financial blind spots that silently derail their growth. Each episode breaks down how to engineer clarity across marketing, operations, revenue, and leadership.
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Marketing
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All content for The Curao Compass™ is the property of Ivelisse Arroyo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Curao Compass™ — Where Strategy Meets Operational Truth in less than 10 minutes. Most leaders think their GTM strategy fails because of marketing. It doesn’t. It fails because the business beneath it is misaligned. Hosted by Ivelisse Arroyo, Fractional CMO and founder of Curao Marketing & Business Consulting, The Curao Compass™ podcast helps executives, founders, and high-growth leaders uncover the structural, operational, and financial blind spots that silently derail their growth. Each episode breaks down how to engineer clarity across marketing, operations, revenue, and leadership.
Show more...
Marketing
Business
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Why Strategy Dies Inside Great Companies
The Curao Compass™
6 minutes 17 seconds
2 weeks ago
Why Strategy Dies Inside Great Companies

In this episode of The Curao Compass™, we explore Operations, the West point of the framework, where clarity either circulates or collapses.
Your systems don’t lie. They quietly reveal what your leadership truly values. You’ll discover how to:

  • Identify the repeatable friction that signals misalignment.

  • Rebuild trust through a single source of truth.

  • Automate the obvious, so human focus returns to judgment, not drudgery.

When your systems run clean, your team breathes easier. When your data tells one story, your strategy finally moves. Your systems know the truth; the question is, do you?

Download the Curao Compass™ Preview Edition Book a Mentorship Diagnostic

The Curao Compass™
The Curao Compass™ — Where Strategy Meets Operational Truth in less than 10 minutes. Most leaders think their GTM strategy fails because of marketing. It doesn’t. It fails because the business beneath it is misaligned. Hosted by Ivelisse Arroyo, Fractional CMO and founder of Curao Marketing & Business Consulting, The Curao Compass™ podcast helps executives, founders, and high-growth leaders uncover the structural, operational, and financial blind spots that silently derail their growth. Each episode breaks down how to engineer clarity across marketing, operations, revenue, and leadership.