The Artisan Author With Johnny B Truant

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The Creative Penn Podcast For Writers

Joanna Penn

300 episodes

1 week ago

Information, inspiration and interviews on writing, self-publishing, book marketing and making a living with your writing.
If you need help with writing your book, or you want to learn how to navigate the new world of publishing and book marketing, then join Joanna Penn and her guests every Monday. Also covers the business of being a writer and how to make money with your books.

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The Artisan Author With Johnny B Truant

The Creative Penn Podcast For Writers

1 hour 1 minute 36 seconds

3 months ago

The Artisan Author With Johnny B Truant

Are you feeling overwhelmed by the pressure to constantly release new books and battle algorithms? Do you wonder if there's a more sustainable, low-stress path to a successful author career? Is it possible to focus on art, build a loyal fanbase, and escape the publishing rat race? In this episode, Johnny B. Truant discusses the artisan author approach.

In the intro, When your brain says “write!” but your body says, “nope.” [The Author Stack]; Productivity, AI, and pushback [Seth Godin]; The Buried and the Drowned, Short Story Collection.

This episode is sponsored by Publisher Rocket, which will help you get your book in front of more Amazon readers so you can spend less time marketing and more time writing. I use Publisher Rocket for researching book titles, categories, and keywords — for new books and for updating my backlist. Check it out at www.PublisherRocket.com

This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn

Johnny B. Truant is the author of over one hundred and fifty books across multiple genres, including thriller, science fiction, fantasy, comedy, and nonfiction. His latest book is The Artisan Author: The Low-Stress, High-Quality, Fan-Focused Approach to Escaping the Publishing Rat Race.

You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below.

Show Notes

* Prioritising art over profit and building direct connections with fans

* Moving away from the high-pressure, algorithm-focused “rapid release” model that can lead to burnout

* The benefits and strategies of in-person, live selling at markets and festivals to find new readers

* Utilising platforms like Kickstarter for book launches to create special editions and connect with true fans

* Adopting a “low-stress” approach to marketing by choosing what you enjoy and opting out of things like social media

You can find Johnny at JohnnyBTruant.com, and the Artisan Author Kickstarter here.

Transcript of Interview with Johnny B Truant

Joanna: Johnny B. Truant is the author of over one hundred and fifty books across multiple genres, including thriller, science fiction, fantasy, comedy, and nonfiction.