Collaborating with Other Businesses on Social Media

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The Content Spark Podcast

Helen Bowman

42 episodes

1 week ago

Welcome to The Content Spark Podcast - the show that helps business owners find confidence and ease in social media and content creation! Hosted by Helen Bowman, each short episode is packed with no-fuss, practical tips to grow your online presence, connect with your audience, and take the stress out of posting. From social media to blogging and newsletters, The Content Spark Podcast gives you the tools to show up authentically and consistently. Ready to spark your content strategy? Hit play!

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Collaborating with Other Businesses on Social Media

The Content Spark Podcast

10 minutes 22 seconds

3 months ago

Collaborating with Other Businesses on Social Media

In this episode, Helen discusses the importance and benefits of collaborating with other businesses on social media, particularly for small businesses. She shares practical tips and various formats for collaboration, such as Instagram reels, giveaways, and live sessions. Helen also addresses common fears about reaching out for collaborations and provides strategies for ensuring successful partnerships. The conversation emphasizes the value of genuine connections and co-created content to enhance audience engagement and growth.

Collaboration can alleviate the loneliness of working solo.
Finding the right collaboration partner is crucial for success.
Good collaborations enhance both brands involved.
Instagram reels can effectively double your audience reach.
Giveaways remain a powerful marketing tool.
Instagram Lives foster engagement and community.
Co-creating content can lead to increased visibility.
Building relationships before collaboration is essential.
Clear communication about goals is key to successful partnerships.
Collaborations should focus on providing value to the audience.

Sign up for my ⁠FREE InstagramConfidence Call⁠ – we’ll chat through what you’re currentlydoing, see what can be done better and see if my coaching programme – The One Where You Learn Instagram – is agood fit for you.

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