🇬🇧 #9 - Scaling enterprise sales with RevOps: Inside Swan’s GTM Engine, with Bastien Roche (RevOps)

In our first-ever English episode, we sat down with Bastien Roche from Swan, a RevOps leader who bridges the gap between sales, marketing, and product.

What we covered:

→ Why RevOps is the backbone of scalable go-to-market teams

→ How Swan sells white-label banking to enterprise customers and what makes these partnerships work

→ The challenge of attribution in usage-based business models

→ Why RevOps must sell internally, just as much as sales sells externally

→ How AI is saving hours weekly across sales, KYC, and enablement

→ Why Bastien Roche champions uncapped commissions and quarterly targets, and how Swan handles complex sales comp in a usage-based world

Bastian’s key message?

“If you want to drive real impact in RevOps, you need to identify pain, sell change internally, and get people on board - with data, tools, and enablement. Oh, and AI doesn’t replace people. It frees them.”

A must-listen if you’re in sales, RevOps, or just trying to modernize a growing GTM team. 🎙️

Now live on Spotify, Apple Podcasts and Youtube. 🔥

Bastien's profile: https://www.linkedin.com/in/bastien-roche/