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The Building and Branding Podcast
Amanda Stichter, Virtual Vision
22 episodes
5 months ago
Welcome to the Building & Branding podcast hosted by Amanda Stichter, produced by Virtual Vision. On this show, we sit down with experts in the restoration & home services industry to hear their stories of how they built their businesses to succeed and stand out. Our conversations will uncover the challenges they've faced, the strategies they've employed, and the pivotal moments that defined their paths. We'll also dive into the critical importance of branding and marketing in this field, sharing insights on how to create a compelling brand that resonates with customers and stands out in a competitive market. Join us as we blend practical advice with inspiring real-life stories, providing you the tools and motivation to craft precision and build a last brand.
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Marketing
Business,
Entrepreneurship
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All content for The Building and Branding Podcast is the property of Amanda Stichter, Virtual Vision and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Building & Branding podcast hosted by Amanda Stichter, produced by Virtual Vision. On this show, we sit down with experts in the restoration & home services industry to hear their stories of how they built their businesses to succeed and stand out. Our conversations will uncover the challenges they've faced, the strategies they've employed, and the pivotal moments that defined their paths. We'll also dive into the critical importance of branding and marketing in this field, sharing insights on how to create a compelling brand that resonates with customers and stands out in a competitive market. Join us as we blend practical advice with inspiring real-life stories, providing you the tools and motivation to craft precision and build a last brand.
Show more...
Marketing
Business,
Entrepreneurship
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Ep 12 - Beyond the Rubber Chicken w/ Greg Marthaler SFY
The Building and Branding Podcast
38 minutes
1 year ago
Ep 12 - Beyond the Rubber Chicken w/ Greg Marthaler SFY

Summary
Greg Marthaler Jr shares his entrepreneurial journey, starting from cutting grass to building and selling a roofing company, and then venturing into the restoration industry with SFY. He discusses the origin of the 'rubber chicken' tradition and the importance of valuing people as assets in business growth and scaling. The conversation also delves into coaching, mentoring, and holding individuals accountable in an organization. In this conversation, Greg Marthaler Jr shares insights on leadership, accountability, and decision-making in business. He emphasizes the importance of coaching, holding people accountable, and making tough decisions to drive organizational growth. He also discusses the significance of seeking help, building a strong company culture, and the value of systems and processes in scaling a business.

Keywords
entrepreneurship, business growth, scaling, company culture, coaching, mentoring, accountability, valuing people, rubber chicken tradition, restoration industry, leadership, accountability, decision-making, coaching, organizational growth, tough decisions, seeking help, company culture, systems and processes, business insights

Takeaways

- Entrepreneurial journey from grass cutting to building and selling a roofing company.
- The significance of valuing people as assets in business growth and scaling.
- The origin and impact of the 'rubber chicken' tradition in business networking and relationship-building.
- The importance of coaching, mentoring, and holding individuals accountable in an organization. Leaders must coach and hold people accountable to drive organizational growth.
- Tough decisions, such as letting go of employees, are necessary for the success and culture of the company.
- Seeking help and building a strong company culture are essential for scaling a business.
- Systems and processes play a crucial role in the growth and development of an organization.

The Building and Branding Podcast
Welcome to the Building & Branding podcast hosted by Amanda Stichter, produced by Virtual Vision. On this show, we sit down with experts in the restoration & home services industry to hear their stories of how they built their businesses to succeed and stand out. Our conversations will uncover the challenges they've faced, the strategies they've employed, and the pivotal moments that defined their paths. We'll also dive into the critical importance of branding and marketing in this field, sharing insights on how to create a compelling brand that resonates with customers and stands out in a competitive market. Join us as we blend practical advice with inspiring real-life stories, providing you the tools and motivation to craft precision and build a last brand.