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The Bridal Beauty Business
Neelam Kaur
16 episodes
7 months ago
Forget about Instagram, in this episode we ditch the algorithm and learn how to play with Google and work with SEOs in order to increase visibility and grow your bridal makeup business. We also covered: - Why focusing not on social media but SEO and Google keywords is so important as a makeup artist - How to show up in the first page of Google - Working with domain names - The discrepancies and relevance of building traffic to your website - Guest posting and wedding directories - Nichi...
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Business
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Forget about Instagram, in this episode we ditch the algorithm and learn how to play with Google and work with SEOs in order to increase visibility and grow your bridal makeup business. We also covered: - Why focusing not on social media but SEO and Google keywords is so important as a makeup artist - How to show up in the first page of Google - Working with domain names - The discrepancies and relevance of building traffic to your website - Guest posting and wedding directories - Nichi...
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Business
Episodes (16/16)
The Bridal Beauty Business
Google for Makeup Artists - How to Win at SEO with The Lash CEO
Forget about Instagram, in this episode we ditch the algorithm and learn how to play with Google and work with SEOs in order to increase visibility and grow your bridal makeup business. We also covered: - Why focusing not on social media but SEO and Google keywords is so important as a makeup artist - How to show up in the first page of Google - Working with domain names - The discrepancies and relevance of building traffic to your website - Guest posting and wedding directories - Nichi...
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1 year ago
46 minutes

The Bridal Beauty Business
How to Show Up, Stand Out and STOP Being Paralyzed by Fear (ft Sheila Bella of Pretty Rich Inc)
Creating Meaningful Captions on Instagram and Building Your Personal Brand with Sheila Bella In this podcast, Neelam is with Sheila, a successful entrepreneur, beauty business coach and founder of several beauty businesses, and they talked about what to post during the off seasons and creating meaningful captions on Instagram. She also shared about the importance of building your personal brand in breeding a pool of loyal customers on a consistent basis. We also covered: ● Focusing on the re...
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1 year ago
46 minutes

The Bridal Beauty Business
How to Find your Ideal Client Niche and Book More Brides (ft @Beautyandthenetwork)
In this episode, we sat down with Jasmine from @Beautyandthenetwork to discuss how you can start to build your clientele even if you're still in beauty school, steps you can take to be proactive and make connections when you move to another city and things you can do to kick off your career in bridal hair and makeup. We also got into the nitty gritty of niching down, how to find your ideal client, why you need one and how this will affect your marketing messages, beauty branding and mental pe...
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1 year ago
48 minutes

The Bridal Beauty Business
Client Appreciation Gifts and What to do During a Slow Season
Wrapping up a 2022 bridal season with a run down of what I’m working on in my beauty business right now: - Client gift ideas this year and from previous years - 12 days of Christmas promotion ideas - How I’m working on increasing the number of bridal inquiries I’m currently getting - How to book more of the looks you want to be doing for the 2023 season If you enjoyed this mini episode DM me on @thebridalbeautybusiness and let me know! If you have any followup questions to the show, email the...
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1 year ago
20 minutes

The Bridal Beauty Business
How to Create your Signature Bridal Look and Open your First Studio Space (with AK Makeup)
Have you been scrolling through instagram and now you’re wondering if you need a signature bridal look in order to stand out and book more brides? Join me as I connect with Bridal Beauty Specialist and Educator Anna Karapetyan - @AKMAKEUP1 We chat about how: you can get experience when you're a newbie If you need to do both hair AND makeup do be a successful bridal makeup artist Things to consider when you're looking for your very first studio space If you really neeeed a bridal team The di...
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1 year ago
1 hour 2 minutes

The Bridal Beauty Business
Building a Bridal Team, Favourite Products and Effectively Dating on Tinder with Jayna Marie of Big Lash Energy + JaynaMarieMakeup
In this podcast, Neelam is with Jayna, one of the coolest hairstylists and make-up artists in the industry, and they talked about how to avoid getting burnt while growing your business as well as the different make-up products, colors and Jayna’s thought process while creating her masterpieces. If there’s something you’re passionate about and enjoying doing, cultivate it and own it. You’ll be surprised at the extent of what you can do with your confidence and skills. We also covered: Getting...
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1 year ago
53 minutes

The Bridal Beauty Business
Networking with Wedding Vendors - How to do it the RIGHT way!
In this episode today we’re answering a listener question and talking all about how to make connections and building authority around your brand. Connections with other wedding vendors, with potential clients and with yourself! If you’ve been struggling to find a seat for yourself in the bridal industry - this episode is for you <3 Get more of Shay Ramsee and her own Podcast HERE --- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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1 year ago
31 minutes

The Bridal Beauty Business
Episode 05 - The Power of the Consultation with Bridal Hair Couture by Katie
We sat down with Katie from Bridal Hair Couture to talk about Bridal Consultations. Why do you need one? Should it be mandatory? What should you be asking? When we recorded this episode, Katie was in the pre-launch stages of her new branding and...--- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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1 year ago
51 minutes

The Bridal Beauty Business
Episode 04 - Protecting Yourself & Your Makeup Clients with Health Grade Sanitation
Depending on where you went to school or how you learned to do makeup - we've all been taught different things about our kits, our jobs and sanitation.Today we're sitting down with Devawn, the founder of Sanitation Conversation, to talk about what we...--- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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1 year ago
51 minutes

The Bridal Beauty Business
Episode 03 - How To Plan and Schedule Content for the Gram More Efficiently
Later is such a great app to use to schedule and plan all your content marketing. Here's how I make it work for me!The app I use: https://later.com/--- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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1 year ago
7 minutes

The Bridal Beauty Business
Episode 02: Overthinking your Work, Working for free and Work/Life Balance with Mr DMG
Darick Gangaram, bridal hair magician and my best friend, shares his on advice on when to work for free and when to say no, setting boundaries in your client correspondence and how overthinking your end results is wasting your time and sanity. Thanks...--- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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1 year ago
25 minutes

The Bridal Beauty Business
Intro to The Bridal Beauty Business Podcast
This is a podcast for bridal makeup artists and hair stylists in the wedding industry. A podcast to help you with all the things I struggled with, wish I knew or wish someone could have helped me with. Changing cities, leaving behind an established...--- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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1 year ago
1 minute

The Bridal Beauty Business
A Robot to Write your IG Captions, Email Responses and Blog Posts?? Introducing Chat GPT for Makeup Artists
If you have been scrolling through Tik TOK or Instagram lately, especially on take talk. You must have, or if you haven't yet, you will definitely will soon. See all the posts coming up about artificial intelligence, chatbots. Chat GPT. And I wanted to do this episode because I don't want you to skim over it! Grab a coffee and seat at the table with myself and Kimberly Swenk, the founder of Swenk Social - a beauty digital marketing and social media company. We're chatting all about how ...
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1 year ago
32 minutes

The Bridal Beauty Business
Time-Wasting Habits in Your Bridal Makeup Business: 3 ways to take back your time
We’re diving into three common time-wasting habits that bridal makeup artists often fall victim to in their businesses and what you can do to fix it: #1: Not having a solid social media marketing plan. #2 The next ending list of Admin: answering emails, sending contracts, and bookkeeping #3 Saying yes to every opportunity We also chat about my personal experience with hiring a virtual assistant from the Philippines and how CRM systems such as HoneyBook can streamline communicat...
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1 year ago
15 minutes

The Bridal Beauty Business
How to Boost your Engagement on Instagram
Having a business page on Instagram can feel overwhelming, especially when "the algorithm hates you" or things are always changing. A lot of bridal makeup artists and hair stylists feel like unless you're putting in a lot of time, creating a lot of content - you can't be successful. But that's not the case. You just have to be strategic. In this episode we're talking about simple things you can do to turn IG into a lead generating machine for your bridal business. If you enjoyed this episode ...
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2 years ago
19 minutes

The Bridal Beauty Business
WTH Neelam - you can't just hit pause and not tell us!
Hi guys! *insert upside down smiley face* --- Send in a voice message: https://podcasters.spotify.com/pod/show/thebridalbeautybusiness/message
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4 years ago
2 minutes

The Bridal Beauty Business
Forget about Instagram, in this episode we ditch the algorithm and learn how to play with Google and work with SEOs in order to increase visibility and grow your bridal makeup business. We also covered: - Why focusing not on social media but SEO and Google keywords is so important as a makeup artist - How to show up in the first page of Google - Working with domain names - The discrepancies and relevance of building traffic to your website - Guest posting and wedding directories - Nichi...