What do you do when your marketing strategies stop working but you haven't stopped growing? In this episode, Danielle explores the pivotal moment when the formulas, hooks, and tactics that once brought results suddenly feel hollow. If posting feels like a performance, if writing content feels exhausting, and if you're craving a more soulful, sustainable way to share your work, you don't want to miss this episode. She introduces a new paradigm: Alignment + Attunement + Authenticity = Amp...
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What do you do when your marketing strategies stop working but you haven't stopped growing? In this episode, Danielle explores the pivotal moment when the formulas, hooks, and tactics that once brought results suddenly feel hollow. If posting feels like a performance, if writing content feels exhausting, and if you're craving a more soulful, sustainable way to share your work, you don't want to miss this episode. She introduces a new paradigm: Alignment + Attunement + Authenticity = Amp...
What do you do when your marketing strategies stop working but you haven't stopped growing? In this episode, Danielle explores the pivotal moment when the formulas, hooks, and tactics that once brought results suddenly feel hollow. If posting feels like a performance, if writing content feels exhausting, and if you're craving a more soulful, sustainable way to share your work, you don't want to miss this episode. She introduces a new paradigm: Alignment + Attunement + Authenticity = Amp...
In this episode, we're taking another dive into those pesky, confusing branding terms. I'm drilling down on the difference between a mission statement and a message, and why it's so important when it comes to building a profitable brand. Why one is for you and the other is for your audienceDissecting a famous brand's mission and message (and how to use it in your brand)A quick and easy hack to come up with your brand message Enjoy this short episode and start crafting your brand message to...
Ever feel like your brand message is all over the place? You’re not alone. A clear, compelling mission statement isn’t just a fancy tagline—it’s the foundation of a brand that attracts dream clients and stands the test of time. In this episode, we’re breaking down: ✅ Why a mission statement is a must-have for female entrepreneurs. ✅ The 3 key elements that make it powerful (hint: it’s more than just “helping people”). ✅ A simple formula to craft a mission statement that actually sticks. By th...
Let's face it, selling can feel...awkward. If you’ve ever cringed at the thought of promoting yourself or worried about coming across as pushy, you’re not alone. But here’s the truth—selling isn’t about convincing people. It’s about connecting with them. And one of the most powerful ways to do that? Storytelling.In today’s episode, we’re diving into how you can use storytelling to sell your services—without feeling like a walking sales pitch. I’m going to break down a simple 4-step frame...
Consider this episode your pep talk to owning your expertise and leveraging your life experiences into your second act.Here's what we're digging into:Learn what your unfair advantages are when it comes to being a midlife entrepreneur.Discover concrete messaging strategies that will resonant with your audienceThe power of storytelling at this stage of lifeThe life skills that can become your personal brand differentiatorsIt's your time to start maximizing your unfair brand advantages!About Dan...
What are you really selling when it comes to your offers and services?What are you really selling when it comes to people trusting and buying from you?In this episode, you'll learn why you need to think about the emotions and feelings of your potential clients and how to position your offer as the only choice for your clients and customers. Learn more about my new course Marketing with Archetypes Magic at the link below!https://www.daniellemmiller.com/products/courses/view/1164464About Daniel...
When you leverage archetypes in your brand storytelling you create emotionally engaging stories that connect your right fit clients and audience. Learn how to create connections that resonate with your audience on a deep psychological level through stories that show your values and that you deeply understand what motivates and inspires your dream clients.Build a personal brand that is unique, builds authentic connections, and makes you the ONLY choice for your clients!About Danielle M Mi...
As we have now turned the page on a new year, as a Brand of One you may be thinking that it's also time for a new brand...otherwise known as a rebrand?But what exactly goes into a rebrand anyway? Before you get lost in a Pinterest mood board vortex or put a personal brand photographer on speed dial, give this episode a listen so that you can make informed and strategic decisions when it comes to your personal rebrand.In this episode, you'll learn:Fundamentals that you need to look at bef...
You've probably heard the term archetypes as it relates to branding or perhaps you're brand new to the term!Either way, in this episode I'm going to break down exactly what archetypes are, how they came about as an important concept in developing a brand, and what they mean to you and your personal brand.You'll learn the twelve main archetypes and what your entrepreneurial style is based on your Leading Archetype.You'll also discover how the power of archetypes can help you connect with your ...
Knowing yourself from the inside out is the key to your Personal Brand showing up with clarity, and confidence, and creating a solopreneur business that thrives.In this episode, I'm talking about limiting beliefs, what I wish I would have done differently before hiring others, and why focusing on your mindset will set your Personal Brand up for long-term success.The workshop mentioned in the podcast is now a recorded training that you can access here: https://learn.daniellemmiller.com/pr...
Your personal brand has a unique vibe and feel...are you using it to attract the right clients to you?One of the easiest ways to figure out your personal brand vibe is to use your five senses when you describe it. When it comes right down to it, your brand creates feelings and emotions that connect you with your right fit people.In this episode, I'll give you some examples of sensory branding and guide you to finding your brand vibe with some simple prompts that will get you thinking about yo...
Feeling meh about your About Page? Wondering what to include, what to leave it, and how to write it so it doesn't sound like your life story or a boring resume?In this episode of the Brand of One podcast, I'm giving you the guidelines I've used with dozens of clients when it comes to writing an About Page that feels and sounds like you AND makes a connection with your dream clients.In this episode you'll learn:The role of your About Page in your brand experience and client journeyThe key...
This is probably one of THE most asked questions when it comes to building your business and creating your personal brand.In this episode, you'll learn WHY you need a website in today's crowded digital landscape without breaking your solopreneur bank account.Key Takeaways:- The problems with relying on social media platforms- The undeniable advantage of having your own website- The role of a website when it comes to building your brand experience- The discernment of your potential clients whe...
As a service based entrepreneur (coach, course creator, creative entrepreneur, or someone who gets paid because YOU are the business), you may be conflicted as to whether you are building a business brand or a personal brand...and does it even matter?In this episode I'm breaking down the difference between building a business brand and a personal brand, questions you need to consider, and my surprisingly simple and strategic way to build both!Key ideas in this episode:The problem with startin...
When it comes to standing out from the crowd there is a key question that your personal brand needs to answer so that you're attracting the right clients and they trust that you can get them from where they are to where they want to go.In this episode you'll learn:When is the right time to pivotStrategies that will help you stand out quickly Why you need to be clear on what you want to be known forWhy not drawing a line in the sand is costing you moneyListen in and start having the busin...
Feeling stuck or wondering if you can really start a business when you are over a 'certain age'?In this episode I'll give you 7 reasons why NOW is the perfect time to start or reinvigorate your business and why YOU are in the perfect position to build your personal brand.Get ready to be encouraged and find some serious motivation in this episode!About Danielle M Miller:Danielle is the CEO of Danielle M Miller, LLC and has been a personal brand strategist for well over a decade, as well as a c...
Quick...can you tell me the 3-5 Core Values that guide your brand and business?If you want to attract the right fit clients, opportunities that will move your business forward, and feel at ease in your marketing, then finding your Core Values should be priority number one.Your Core Values guide every single decision you make in your business and the success of your brand depends on getting clarity on what they are and how you use them as guideposts so your business grows and thrives. In this ...
When it comes to building your brand, it's easy to get stuck in a brand identity crisis or brand personality disorder.Building your brand can be confusing, and it's important to know the difference between brand identity and your brand personality when it comes to showing up as your genuine self and being able to communicate your message and the value of your work. Without even being aware of it, you could be confusing your audience and having your most right-fit clients not knowing that...
If you've ever been confused about what it means to have a personal brand when it comes to you and your work, you don't want to miss this episode.You'll shift your perspective from feeling like a fake, trying to be something you're not, or being put in a box to understanding how to make your personal brand work for you as an asset to your work and business. About Danielle M Miller:Danielle is the CEO of Danielle M Miller, LLC and has been a personal brand strategist for well over a decad...
What do you do when your marketing strategies stop working but you haven't stopped growing? In this episode, Danielle explores the pivotal moment when the formulas, hooks, and tactics that once brought results suddenly feel hollow. If posting feels like a performance, if writing content feels exhausting, and if you're craving a more soulful, sustainable way to share your work, you don't want to miss this episode. She introduces a new paradigm: Alignment + Attunement + Authenticity = Amp...
