We’ve all been there. You see that Facebook notification that you’ve been added to a group by a high school classmate you haven’t talked to in 15 years so that they can spam you with 5 posts a day about the essential oils they’re selling. What’s your first reaction? “Leave Group," right? But Facebook groups can be a powerful tool for certain types of businesses, so in today’s episode, we’re going to help you understand when it’s a good idea to launch a Facebook group and how to avoid coming across as annoying or desperate to your followers. #TeamBrandNation