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The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Melina Palmer
300 episodes
2 days ago
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
Show more...
Marketing
Business,
Science,
Social Sciences
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All content for The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics is the property of Melina Palmer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.
Show more...
Marketing
Business,
Science,
Social Sciences
Episodes (20/300)
The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
535: I Need That: Unpacking the Psychology of Perceived Need
2 days ago
51 minutes 21 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
534. Shifting Perspectives: The Science of Changing Opinions
4 days ago
45 minutes 40 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
533. Stand Out: Authentic Branding in a Crowded Marketplace
1 week ago
56 minutes 7 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
532. Conquering Procrastination in Business
1 week ago
36 minutes 3 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
531. Learn From Losing: The Psychology of Resilient Leadership
2 weeks ago
42 minutes 40 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
530. Building Authentic Brands
2 weeks ago
48 minutes 22 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
529. Lights, Camera, Brainy: Launching Our New YouTube Channel
3 weeks ago
15 minutes 44 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
528. Nostalgia and Tradition: The Emotional Ties that Drive Consumer Behavior
3 weeks ago
29 minutes

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
527. Deep Listening: The Secret to Connection and Understanding
1 month ago
47 minutes 50 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
526. Bridging the Gap: How Simple Conversations Can Combat Loneliness
1 month ago
50 minutes 23 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
525. Unpacking Left Digit Bias with Choiceology
1 month ago
37 minutes 4 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
524. Relativity in Action: Why Your Brain Needs Comparisons to Decide
1 month ago
34 minutes 57 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
523. The Power of Not Yet: How to Do More
1 month ago
17 minutes 56 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
522. Behind the Mic: Crafting a Brainy Podcast
1 month ago
47 minutes 4 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
521: Buycotting for Change
1 month ago
40 minutes 5 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
520. Designing for Behavior Change
1 month ago
47 minutes 52 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
519. Asking the Right Questions
1 month ago
44 minutes 25 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
518. The Endowment Effect: Why We Overvalue What We Own
2 months ago
26 minutes 10 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
517. Navigating Consumer Insights Research
2 months ago
55 minutes 22 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
516. The Behavioral Economics Behind Amazon's Success
2 months ago
36 minutes 24 seconds

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation, Melina's tips can help your business increase sales and get more customers.