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The Bossy. Type
Alyce Greer
57 episodes
6 months ago
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident brand that lands clients, makes money + stands out, so if you're a business owner or freelancer that wants to go off in 2023, you can't miss it.No idea where to start with your website copy? Guilty of writing fluffy, sweet emails? Want to take up more space on Insta? In this ep, I break down my favourite tricks for sounding more confi...
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Marketing
Business,
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Entrepreneurship
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All content for The Bossy. Type is the property of Alyce Greer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident brand that lands clients, makes money + stands out, so if you're a business owner or freelancer that wants to go off in 2023, you can't miss it.No idea where to start with your website copy? Guilty of writing fluffy, sweet emails? Want to take up more space on Insta? In this ep, I break down my favourite tricks for sounding more confi...
Show more...
Marketing
Business,
Careers,
Entrepreneurship
Episodes (20/57)
The Bossy. Type
Writing No-F*cks-Given Copy for Your Website, Emails + Captions
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident brand that lands clients, makes money + stands out, so if you're a business owner or freelancer that wants to go off in 2023, you can't miss it.No idea where to start with your website copy? Guilty of writing fluffy, sweet emails? Want to take up more space on Insta? In this ep, I break down my favourite tricks for sounding more confi...
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2 years ago
21 minutes

The Bossy. Type
This 1 Exercise Will Help You Add More Personality Into Your Business
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident brand that lands clients, makes money + stands out, so if you're a business owner or freelancer that wants to go off in 2023, you can't miss it. If you're a service provider (and clients are coming to you for your specific skills, expertise or process!) I strongly believe your personality should inspire your brand voice — which is exa...
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2 years ago
12 minutes

The Bossy. Type
How I Build a Brand with Bossy.-level Confidence
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident brand that lands clients, makes money + stands out, so if you're a business owner or freelancer that wants to go off in 2023, you can't miss it. Now, you know your girl loves to talk about personal brand, confidence, and standing out in your space. This is not because I just love attention (lol) but because over the past 6 years ...
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2 years ago
22 minutes

The Bossy. Type
My 2023 Instagram Strategy: What I'm Doing to Boost Engagement + Make Sales!
Love what you hear in this episode? Make sure you enrol in Caption Coach! It's my workshop mini-course that will help you confidently create Instagram content that saves you time, stands out from the sea of same, and scored crazy high engagement. Enrol for instant access: https://www.bossycopycollege.com/caption-coach In 2023, I'm planning to shake up Bossy.'s content — big time. The first item on my list? Instagram. ICYMI, we introduced a shiny new second account. In this episode, I br...
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2 years ago
21 minutes

The Bossy. Type
TikTok Who? Why Your Instagram Captions Are More Important Than Ever
SAVE THE DATE! Tuesday 28 FebruaryCome along to Content Class (it's free!) where I'll give you the simple 3-step process I use to create Bossy.'s content, and give you an idea-to-caption breakdown of the posts that have received over 100 saves! To come along live or catch the replay, make sure you're registered: https://www.bossycopycollege.com/caption-coach-masterclass.As business owners, our own social media channels always fall to the bottom of the list. It doesn't help that content creati...
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2 years ago
18 minutes

The Bossy. Type
Launching Something? This is How to Write Super-Creative, Highly-Converting Copy
Launching a course, program or service? You might not realise just how important your copy is. Learn from my recent launch to write super creative, highly converting copy across your platforms so you can stand out and make sales. In this episode, I cover: Why you should care about launch copy Improving click + open rates The Instagram content that performs best The DM strategy you need to start usingWhat to include in your sales page Wanna keep the conversation g...
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2 years ago
24 minutes

The Bossy. Type
Doors to Bossy. Copy College Now Open!
Bossy. Copy College is officially taking enrolments for the Class of 2023! This self-paced course is for product + service based businesses and freelancers who want to *confidently* DIY a killer tone of voice and write every word needed for a brand that makes a serious punch — all without spending hours staring at the f***ing blinking cursor, or $15k+ with an agency. The college doors close at 11:59pm on Tuesday 13 December — no exceptions.In this episode I cover: Why BCC...
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2 years ago
8 minutes

The Bossy. Type
Method Acting: How I Weave Someone's Personality Through Their Copy (+ Real Examples!)
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT.I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and bow down to your brand? To come along (or catch the replay) you MUST here: https://www.bossycopycollege.com/lecture-series-register.Are you a service provider, freelancer or creative? Your tone of voice + copy is going to be a lot different than your product business counterpar...
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2 years ago
17 minutes

The Bossy. Type
How to Pimp Your Copy with a Word + Phrase Bank
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT.I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and bow down to your brand? To come along (or catch the replay) you MUST here: https://www.bossycopycollege.com/lecture-series-register.Introducing my favourite copy hack of all time: the word + phrase bank — think of it as a shortcut to engaging, creative, easy and effective copy!...
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2 years ago
16 minutes

The Bossy. Type
How to Sell Without Being a Total Sleaze
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT.I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and bow down to your brand? To come along (or catch the replay) you MUST here: https://www.bossycopycollege.com/lecture-series-register.Ever wondered how to sell — without actually selling? As a business owner, it's your MOST important job, but it doesn't always come naturally. Tod...
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2 years ago
16 minutes

The Bossy. Type
3 Take-Home Exercises to Build a More Confident + Authentic Brand
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT. I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and bow down to your brand? To come along (or catch the replay) you MUST here: https://www.bossycopycollege.com/lecture-series-register. In the masterclass we'll be exploring the power of a confident, authentic, look-at-me brand. This episode will give you a taste of what's t...
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2 years ago
14 minutes

The Bossy. Type
[Bonus!] How to Land Clients, Make Money + Stand Out!
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDTWant your dream clients to book you, buy stuff and bow down to your brand? In this free masterclass, I'll teach you how to make a Bossy.-sized bang in 2023 using the exact framework I applied (and continue to apply) to Bossy. Copywriting.To come along (or catch the replay) you MUST be registered. Head here to save your seat: https://www.bossycopycollege.com/lecture-series-register.
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2 years ago
5 minutes

The Bossy. Type
Should You Hire a Copywriter or DIY? (Spoiler: It's Not What You Think)
Something's coming! On Thursday 8 December, I'm throwing a huge live masterclass and opening the doors to Bossy. Copy College, Class of 2023. Want in? Be following @bossy.copywriting on Insta, where I'll reveal everything reeeeeal soon.It's a question I get asked all the time: should you DIY the copywriting process or cut your losses and hire a professional? Spoiler alert: They're both awesome. Today, I'll break down the pros and cons of each so you can make the best decision for your b...
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2 years ago
27 minutes

The Bossy. Type
Why Our Pricing Pack Lands Loads of Clients, Despite the Agency Fees
Something's coming! On Thursday 8 December, I'm throwing a huge live masterclass and opening the doors to Bossy. Copy College, Class of 2023. Want in? Be following @bossy.copywriting on Insta, where I'll reveal everything reeeeeal soon.Let's talk about the (green) elephant in the room: costings. Despite the agency fees, our pricing pack doesn't turn off clients — in fact, it helps us land them! In this ep, I'm gonna teach you how. In this episode, I cover: How we stay boo...
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2 years ago
16 minutes

The Bossy. Type
Creative Exercises to Bring Your Brand Voice to Life
Something's coming! On Thursday 8 December, I'm throwing a huge live masterclass and opening the doors to Bossy. Copy College, Class of 2023. Want in? Be following @bossy.copywriting on Insta, where I'll reveal everything reeeeeal soon. It'll come as no surprise we do brand voice development differently to every other copywriter and agency. These fun creative exercises are a huge part of our process — not just because they help us think out-of-the-box, but because they create super uniq...
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2 years ago
18 minutes

The Bossy. Type
6 Signs Your Business Needs a Confidence Boost
Guilty of calling it your 'little business'? Suffering from comparison trap? Embarrassed by... literally everything you write? Sounds like you need a confidence boost. In this episode, I cover: What it means to be a 'confident brand'How I built Bossy., the MOST confident brandHow I differentiate between my personality and Bossy.'s6 major signs you need a confidence boost How to diagnose — and solve — the issue/sWanna keep the conversation going or be URL friends? Come find me&n...
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2 years ago
14 minutes

The Bossy. Type
Brand + Copywriting Value Bombs to Live By
This episode is brought to you by my free masterclass, Copy Camp. Steal my creative processes for crafting bold brand voices and writing creative copy that $ells! Head to https://www.bossycopycollege.com/copycampmasterclass to check it out.ICYMI, this masterclass went down live in July. Lucky for you, the main event is still available to watch at the link above. It's 1.5hrs of goodness! In this episode, I'll drop the biggest value bombs.Keep your eyes peeled, cos in December 2022, there'll be...
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2 years ago
16 minutes

The Bossy. Type
Save Me: How I Get 300 Saves on My Insta Posts
This episode is brought to you by my free masterclass, Copy Camp. Steal my creative processes for crafting bold brand voices and writing creative copy that $ells! Head to https://www.bossycopycollege.com/copycampmasterclass to check it out.Lately, I've become obsessed with checking my Instagram analytics to see how my posts are performing, and the content I need to post more of. There's one type of content that lands me 100+ saves, every time.In this episode, I cover: Why saves are so im...
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2 years ago
33 minutes

The Bossy. Type
The Bossy. Type is Back, Bitches!
After a year-long hiatus, The Bossy. Type is back on the airwaves. What better way to kick things off than a big 'ol catch-up? In this episode, I cover: Where we've been this year!How Bossy. HQ has grown up (staffing, services + more) Bossy.'s courses + mini-courses you can enrol in Biiiiig exciting plans we have for 2022/2023 The new copywriter mentor program we're launchingGet a taste for Bossy. Copy College (and steal all of my creative processes!) by heading to bo...
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2 years ago
14 minutes

The Bossy. Type
Bad Cookie: What Happens When I Write Whatever the F*ck I Want
This episode is brought to you by my free masterclass, Bossy. Summer School: How to DIY a bold brand voice + cheeky copy, so you can stand out, sell out, sound like you + save loads of time. It's going down Thursday 2 December @ 10am (AEDT)! Register here or via https://www.bossycopycollege.com/summerschool.Introducing Bad Cookie, the inappropriate brand I built for Bossy. Copy College, and an example of what happens when I do whatever the f*ck I want when it comes to brand voices and c...
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3 years ago
20 minutes

The Bossy. Type
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident brand that lands clients, makes money + stands out, so if you're a business owner or freelancer that wants to go off in 2023, you can't miss it.No idea where to start with your website copy? Guilty of writing fluffy, sweet emails? Want to take up more space on Insta? In this ep, I break down my favourite tricks for sounding more confi...