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The Blissful Biz Podcast
Susanne Rieker
273 episodes
3 days ago
When I first started teaching yoga, I realized pretty quickly that the traditional studio model just doesn’t add up. You teach more, you hustle harder, but your bank account stays the same — or even goes backwards. Maybe you’ve felt that too? Here’s the truth: it’s not because you’re failing. It’s because the model itself is flawed. Healing and nurturing professions have always been undervalued, and yoga carries the extra weight of the belief that it should be free. Add on low studio pay, inc...
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Marketing
Business,
Entrepreneurship
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When I first started teaching yoga, I realized pretty quickly that the traditional studio model just doesn’t add up. You teach more, you hustle harder, but your bank account stays the same — or even goes backwards. Maybe you’ve felt that too? Here’s the truth: it’s not because you’re failing. It’s because the model itself is flawed. Healing and nurturing professions have always been undervalued, and yoga carries the extra weight of the belief that it should be free. Add on low studio pay, inc...
Show more...
Marketing
Business,
Entrepreneurship
Episodes (20/273)
The Blissful Biz Podcast
Why Most Yoga Teachers Struggle to Make a Consistent Income (and What to Do Instead)
When I first started teaching yoga, I realized pretty quickly that the traditional studio model just doesn’t add up. You teach more, you hustle harder, but your bank account stays the same — or even goes backwards. Maybe you’ve felt that too? Here’s the truth: it’s not because you’re failing. It’s because the model itself is flawed. Healing and nurturing professions have always been undervalued, and yoga carries the extra weight of the belief that it should be free. Add on low studio pay, inc...
Show more...
3 days ago
10 minutes

The Blissful Biz Podcast
Back after a short break 💛
I wanted to pop in with a short but important update. After publishing this podcast week after week, I’ve decided to take a little break. More Resources Don’t miss my free training: 🆕 How I Built a Sales Engine That Sells My Online Courses Every Day In this behind-the-scenes masterclass, you’ll see exactly how to build a steady, freedom-based income with a sales system that works every day. ➡️ Get Low-Ticket Mojo, my step-by-step blueprint to create and launch your low-ticket offer. ➡️ Join t...
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1 month ago
1 minute

The Blissful Biz Podcast
Turning Instagram Into Your Best Launch Tool with Brittany Roberts
When you think of launching, you might picture endless webinars, a huge team, and weeks of exhausting promotion. But it doesn’t have to look like that. In this episode, I’m joined by Brittany Roberts, a launch strategist from Australia who helps coaches and course creators create launches that feel simple, creative, and aligned. Brittany shares how she uses Instagram as the central hub for her launches — including an innovative experiment running a full training series through Instagram Close...
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1 month ago
51 minutes

The Blissful Biz Podcast
Why Premium Offers Create Bigger Results for You and Your Clients
So many purpose-driven entrepreneurs fall into the trap of creating one low-priced offer after another, hoping that if enough people buy, it will finally add up to a sustainable business. On paper, it makes sense. In reality, it usually leads to burnout for you and little real transformation for your clients. In this episode, I share why premium offers are the foundation of a sustainable, freedom-based business, and why they also create deeper results for the people you serve. Here’s what you...
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1 month ago
16 minutes

The Blissful Biz Podcast
The 4-Hour Content Week: How I Create My Weekly Content (Without a Team)
What if you could create, publish, and promote all your weekly content in just four hours — without a team, without late nights, and without burning out? In this episode, I’m taking you behind the scenes of my 4-hour content week and showing you exactly how I plan, create, and publish everything while still running my business (and having a life). You’ll hear: ✨ The tools and systems I use to stay organized and consistent ✨ How I split my week into a “creation day” and a “publishing day” ✨ Th...
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1 month ago
27 minutes

The Blissful Biz Podcast
This is For You If You’re Tired of Posting on Social Media and Getting Nowhere
If you’ve been showing up on Instagram week after week, sharing valuable tips, heartfelt stories, or Reels you spent way too long editing — and it still feels like you’re getting nowhere… this episode is for you. In today’s conversation, I’m sharing why your social media efforts might not be converting into actual clients, what I really think about Instagram right now, and the deeper shift that’s helped me grow my business in a way that feels more grounded and sustainable — without burning ou...
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1 month ago
18 minutes

The Blissful Biz Podcast
Are You Hiding in Plain Sight? Why Playing It Safe Online Is Hurting Your Sales
Are you doing everything right — posting consistently, sharing tips, being helpful — but still not seeing the growth, engagement, or sales you hoped for? In this episode, we’re exploring something I’ve noticed not only in my students… but in my own business journey too: ✨ The quiet way we sometimes hold ourselves back online — even when it looks like we’re “showing up.” I talk about: 💛 Why surface-level content can keep your audience from taking the next step 💛 How fear of judgment shows up a...
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2 months ago
21 minutes

The Blissful Biz Podcast
From Burnt-Out Fitness Coach to Wellness App Founder with Carys Andersson
This week I’m joined by the inspiring Carys — former dancer turned fitness entrepreneur turned EFT tapping guide and app creator. If you’ve ever built a business that looked successful on the outside but secretly left you burned out, this one will hit home. We talk about: How Carys went from top 10 podcast host and fitness leader to total burnout after baby #2Why she walked away from a booming business and started freshThe pressure of “always doing more” and the cost of hustle cultureWhat EFT...
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2 months ago
46 minutes

The Blissful Biz Podcast
Why Fluffy Offers Are Killing Your Sales (And What to Do Instead)
Let’s be honest—many digital offers look beautiful on the outside but don’t deliver much substance. They are fluffy. And nobody talks about this. The truth is, this is where many yoga teachers and wellness pros get stuck. Turning your expertise into a digital offer that feels clear, focused, and genuinely valuable isn’t always easy. And when your program is fluffy—either because it tries to cover everything or because it doesn’t go deep enough—it won’t create the transformation your students ...
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2 months ago
28 minutes

The Blissful Biz Podcast
You’re Teaching All the Time — But Are You Actually Selling?
If you’re pouring your heart into free classes, tutorials, and valuable content—but still feeling like your business isn’t growing the way you hoped—this episode is for you. I’m having an honest conversation about a pattern I see all the time: we teach, teach, teach… but we don’t always sell. And without clear invitations, even the most amazing free content won’t lead to consistent income or the impact you want to make. Inside this episode, you’ll learn: ✨ The key difference between teaching ...
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2 months ago
20 minutes

The Blissful Biz Podcast
Standing Out in the Yoga World: The Story of Yoga Cowgirl
In this episode, I’m chatting with Dr. Jodi Blinco, the creator of Yoga Cowgirl—a brand that fuses the spirit of the cowgirl with the heart of yoga. Jodi shares the story behind Yoga Cowgirl, including: ✨ What inspired her to create such a unique brand ✨ How she found the courage to stand out in the yoga world ✨ Why niching down doesn’t have to feel limiting ✨ How she balances her passion for teaching with running a business ✨ The rituals and mindset shifts that keep her grounded and inspired...
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3 months ago
37 minutes

The Blissful Biz Podcast
Will My Audience Really Pay for a Premium Yoga or Pilates Program?
Have you ever caught yourself thinking… “Sure, other people can charge $997 for their programs — but my audience would never pay that much”? You’re not alone — and in this episode, we’re flipping that belief on its head. I’m sharing real talk about what it actually takes to sell a premium yoga, Pilates, or wellness program — even if you have a small audience and you're not a business coach. I’ll walk you through a simple offer suite that builds trust and leads people to your premium offer wit...
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3 months ago
16 minutes

The Blissful Biz Podcast
What I’d Do Differently If I Were Starting My Online Biz Today (As a Yoga Teacher)
If you’re just starting your online business as a yoga teacher — or if you’ve been at it for a while but feel like something’s not quite clicking — this episode is for you. I’m taking you behind the scenes and sharing what I wish I had known when I started. From obsessing over the perfect niche to undercharging for my offers, there are a few things I’d definitely do differently (and a few I’d absolutely keep the same). In this episode, I walk you through the 5 big shifts I’d make if I were st...
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3 months ago
21 minutes

The Blissful Biz Podcast
From Freebies to Funnels: The Smartest Way to Grow as a Yoga Teacher Online
If you’ve ever poured your heart into a freebie — a beautiful meditation, a 5-day challenge, or a downloadable guide — only to wonder “now what?”... this episode is for you. I’m pulling back the curtain on how I transitioned from constantly giving away content for free to building a funnel that actually grows my business — with ease, alignment, and consistent income. You’ll learn: Why freebies alone aren’t enough to grow your businessThe one thing every freebie must connect to (hint: it’s not...
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3 months ago
13 minutes

The Blissful Biz Podcast
What a Slow, Aligned & AI Powered Coaching Business Looks Like in 2025 w/ Jennifer Madrid
In this soulful and wide-ranging conversation, I’m joined by Jennifer Madrid — business strategist, storytelling expert, and founder of She Vibes High — to talk about what it really means to build a business that honors your voice, your values, and your energy. Jennifer shares her journey from fast-paced launches and group coaching programs to a more intentional, sustainable business model rooted in deep one-on-one work, brand clarity, and personal alignment. We dive into the lessons she lear...
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4 months ago
55 minutes

The Blissful Biz Podcast
Behind-the-Scenes of My Last Launch: The Real Story
In this raw and honest episode, I'm pulling back the curtain on my recent Blissful Biz Academy launch. No highlight reel here – just the real story of what it looks like to launch sustainably, including the stress, the wins, and everything in between. What You'll Learn How I kept my launch beautifully simple with just one masterclass (and why it worked)The power of storytelling in launch emails and why vulnerability convertsMy honest numbers (sharing it all)When live launching makes sense vs....
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4 months ago
26 minutes

The Blissful Biz Podcast
Building a Spiritual Business Led by Love with Sofia Sundari
I'm joined by Sofia Sundari, a spiritual mentor whose work is rooted in ancient Tantric teachings made accessible for modern leaders. Sofia supports her clients in walking the path of their highest destiny by helping them reconnect with their inner wholeness. Her thriving global business explores sacred sexuality, embodied wealth, and personal transformation—all built in full alignment with her purpose. In our conversation, Sofia reveals what it truly takes to build a business that honors you...
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4 months ago
36 minutes

The Blissful Biz Podcast
Why Your Next Big Break Is Just Outside Your Comfort Zone
In this heartfelt episode, I share the story behind my recent decision to completely overhaul the Blissful Biz Academy despite initial resistance. I introduce the transformative concept of DSD (Doing Something Different) and explain why those butterflies in your stomach aren't warning signs—they're actually intuitive nudges guiding you toward your next level of growth. Through personal stories and practical exercises, this episode offers the permission you might need to step outside your comf...
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4 months ago
18 minutes

The Blissful Biz Podcast
Healing, Hustle & Holy Sh*t Moments with Confused Girl in the City
What if feeling confused wasn’t a problem to fix — but a doorway to discovering your truest self? In this inspiring and soul-nourishing episode, I’m joined by Giovanna Silvestre, the creative force behind Confused Girl in the City — a crystal-inspired activewear brand and now a powerful new book, Confused Girl: Find Your Peace in the Chaos. Giovanna’s journey took her from working in the Hollywood film industry to falling into a deep depression that forced her to completely re-evaluate who sh...
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5 months ago
54 minutes

The Blissful Biz Podcast
How to Earn $100K in 24 Months With a $1K Offer as a Yoga Teacher
If you’ve ever wondered whether it’s truly possible to earn consistent, spacious income as a yoga teacher or wellness entrepreneur, this episode is for you. I’m walking you through the exact 5-step method I teach inside Blissful Biz Academy — a clear, practical path to earning $100,000 with one premium offer, even if you’re starting with a small audience. You’ll learn: Why creating a signature $1,000–$1,500 online program changes everythingHow to launch it live (and why your first launc...
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5 months ago
12 minutes

The Blissful Biz Podcast
When I first started teaching yoga, I realized pretty quickly that the traditional studio model just doesn’t add up. You teach more, you hustle harder, but your bank account stays the same — or even goes backwards. Maybe you’ve felt that too? Here’s the truth: it’s not because you’re failing. It’s because the model itself is flawed. Healing and nurturing professions have always been undervalued, and yoga carries the extra weight of the belief that it should be free. Add on low studio pay, inc...