What is a Bank Shot? . Twenty percent more effective than the "swish," the bank shot is a shot technique in basketball where the ball hits, or "banks" off the backboard before touching the rim or going into the basket. Life has it's own bank shots. In "The Bank Shot with Gene Banks," we will look, not only at the biggest shots and moments in the careers of all-time greats, but we will examine which bank shots these competitors have taken in their life, and illuminate the blueprint that you can take in your own journey of life. Gene Banks