42. How To Create a B2B Marketing Strategy in 2025

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The B2B Marketing Gap Podcast

B2B Jade

52 episodes

6 days ago

Helping B2B marketing managers learn how to create a b2b marketing strategy without the overwhelm. I talk about simple and practical ways to build your marketing plan so that you can build confidence in yourself and your abilities, step up to mean sales colleagues and leaders and finally make your b2b breakthrough. The B2B marketing gap is the void, or in other words lack of strategy, between directors on the board and junior/ mid-level marketers. Join me for practical advice, a refreshing confidence boost and the odd entertaining anecdote.

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42. How To Create a B2B Marketing Strategy in 2025

The B2B Marketing Gap Podcast

13 minutes 23 seconds

9 months ago

42. How To Create a B2B Marketing Strategy in 2025

Building a B2B marketing strategy can feel overwhelming when you're managing endless tasks from leadership and sales. With limited time and too much theory out there, creating a clear, practical marketing strategy can be difficult. This video breaks down exactly how to create a B2B marketing plan that works - without overcomplicating things.

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ABOUT B2B JADE

I've struggled a lot in my B2B marketing career and I almost left marketing because of it. But I've learned from my experiences over 18 years in B2B and now I want to share my experience with you.

HERE'S MY STORY: ⁠https://b2bjade.com/about ⁠

I want to help you find your voice and feel confident to stand up to leaders professionally by building assertiveness skills and developing your strategic marketing knowledge.

What You’ll Learn in This Video:

- My proven framework to structure your B2B marketing strategy - The key marketing activities that actually drive results - How to align marketing with sales and leadership expectations - Where to focus your efforts for lead generation and business growth - A step-by-step approach to creating a strategy for small teams

Who This is For:

- B2B marketing managers who need a clear, actionable strategy - Small business marketers looking for a structured marketing plan - Anyone responsible for B2B lead generation and business growth

A strong B2B marketing strategy is essential in 2025. This video will help you move beyond ad-hoc tactics and build a plan that delivers real results. 📌 Subscribe to my channel for more practical B2B marketing insights and strategy tips. #b2bmarketingstrategy #b2bmarketing #b2marketingplan