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The B Word
Structure
34 episodes
2 days ago

Welcome to 'The B word', the show where we demystify everything to do with B2B branding, to get to what it really is, how it works and why it matters for businesses. Join us as we cut through the complexity and get to the most important Bs, the business benefits!

Show more...
Marketing
Technology,
Business
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All content for The B Word is the property of Structure and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to 'The B word', the show where we demystify everything to do with B2B branding, to get to what it really is, how it works and why it matters for businesses. Join us as we cut through the complexity and get to the most important Bs, the business benefits!

Show more...
Marketing
Technology,
Business
Episodes (20/34)
The B Word
Tech Punks and Tardigrades: The Human Side of B2B Tech Branding
5 days ago
37 minutes

The B Word
Tech Punks and Tardigrades: The Human Side of B2B Tech Branding
5 days ago
37 minutes

The B Word
Tech Punks and Tardigrades: The Human Side of B2B Tech Branding
5 days ago
1 minute

The B Word
Brand Forward: Scaling, Strategy & Success
7 months ago
26 minutes

The B Word
The Power of a Name: Navigating Change, Creativity, and Unpopular Decisions!
9 months ago
31 minutes

The B Word
Making commercial road transport clean, fair and efficient.
1 year ago
34 minutes

The B Word
Making commercial road transport clean, fair and efficient.
1 year ago
1 minute

The B Word
Transforming Sustainability: The Brand Evolution of Planet Mark
1 year ago
1 minute

The B Word
Transforming Sustainability: The Brand Evolution of Planet Mark
1 year ago
36 minutes

The B Word
VC Insights: Identifying Key Triggers for SaaS Investment, Growth and Scaling Success
1 year ago
31 minutes

The B Word
Democratising Real Estate with Next Level Property Investing
1 year ago
45 minutes

The B Word
Trailer: Democratising Real Estate with Next Level Property Investing
1 year ago
1 minute

The B Word
Trailer: The Future of Hospitality: Rediscovering the Guest Experience in a Digital Era
1 year ago
1 minute

The B Word
The Future of Hospitality: Rediscovering the Guest Experience in a Digital Era
1 year ago
41 minutes

The B Word
Empowered by AI: Redefining Work and Creativity in the Web3 Era
1 year ago
48 minutes

The B Word
Trailer: Empowered by AI: Redefining Work and Creativity in the Web3 Era
1 year ago
1 minute

The B Word
A Founders Insights: Pioneering Entrepreneurship for Positive Impact
1 year ago
21 minutes

The B Word
Trailer: A Founders Insights: Pioneering Entrepreneurship for Positive Impact
1 year ago
1 minute

The B Word
Episode 8: Harnessing brand to drive startup success
1 year ago
27 minutes

The B Word
Trailer: Harnessing brand to drive startup success
1 year ago
2 minutes

The B Word

Welcome to 'The B word', the show where we demystify everything to do with B2B branding, to get to what it really is, how it works and why it matters for businesses. Join us as we cut through the complexity and get to the most important Bs, the business benefits!