Let''s break down how to optimize your Google Business Profile (GBP) to dominate local search—starting with the one thing most law firms get wrong: category selection. Get introduced to Clipper, a browser plugin that shows you exactly which categories your top competitors are using. Plus, get my full SOP for GBP optimization—complete with tools, templates, and step-by-step instructions tailored for competitive niches like personal injury law. If you’re serious about local rankings an...
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Let''s break down how to optimize your Google Business Profile (GBP) to dominate local search—starting with the one thing most law firms get wrong: category selection. Get introduced to Clipper, a browser plugin that shows you exactly which categories your top competitors are using. Plus, get my full SOP for GBP optimization—complete with tools, templates, and step-by-step instructions tailored for competitive niches like personal injury law. If you’re serious about local rankings an...
In todays video, we’re cutting through the noise to tackle the real key to successful marketing—understanding what keeps your clients up at night. It's not about showcasing service details; it’s about addressing the problems that matter. Ryan is diving into the concept of “sell the whole, not the shovel,” and showing you how to create content that resonates with client pain points at a deep level. From solving their real problems to designing high-impact content like case...
The Agency Blueprint
Let''s break down how to optimize your Google Business Profile (GBP) to dominate local search—starting with the one thing most law firms get wrong: category selection. Get introduced to Clipper, a browser plugin that shows you exactly which categories your top competitors are using. Plus, get my full SOP for GBP optimization—complete with tools, templates, and step-by-step instructions tailored for competitive niches like personal injury law. If you’re serious about local rankings an...
