As Google integrates AI deeper into its search experience, advertising remains a cornerstone of its business model. In this episode, we explore Google’s confirmation that ads are not disappearing but evolving alongside AI-powered search. Here’s what you’ll learn: Why Google says ads are central to its AI-driven search futureHow new ad formats like conversational and visual ads will appear in AI interfacesWhat “Sponsored” placements mean for trust and transparencyHow AI-driven search is expand...
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As Google integrates AI deeper into its search experience, advertising remains a cornerstone of its business model. In this episode, we explore Google’s confirmation that ads are not disappearing but evolving alongside AI-powered search. Here’s what you’ll learn: Why Google says ads are central to its AI-driven search futureHow new ad formats like conversational and visual ads will appear in AI interfacesWhat “Sponsored” placements mean for trust and transparencyHow AI-driven search is expand...
Align Sales Funnels With Paid Advertising: Guide Customers From Click to Conversion
The AdExpert Podcast
14 minutes
1 month ago
Align Sales Funnels With Paid Advertising: Guide Customers From Click to Conversion
Learn how to connect your paid advertising strategy with your sales funnel to move prospects smoothly from awareness to purchase. This episode breaks down how to match ad types, copy, and landing pages with each stage of the funnel for maximum ROI. In this episode, you’ll discover: How to map paid ads to each stage of the funnel for better targetingThe best ad formats for awareness, consideration, and conversionWhy building detailed buyer personas improves ad performanceHow to tailor ad messa...
The AdExpert Podcast
As Google integrates AI deeper into its search experience, advertising remains a cornerstone of its business model. In this episode, we explore Google’s confirmation that ads are not disappearing but evolving alongside AI-powered search. Here’s what you’ll learn: Why Google says ads are central to its AI-driven search futureHow new ad formats like conversational and visual ads will appear in AI interfacesWhat “Sponsored” placements mean for trust and transparencyHow AI-driven search is expand...